Cyborg-Identity

The proposal articulation of the paper is â€Å"the capacity of the people to change personalities in an innovation ruled world has obscured the limits between unique character and the advanced identity†. This theme is significant from the viewpoint of human PC communication and software engineering today. The people are not just ready to make various personalities on the web, however they are likewise ready to communicate with others being in a transmutable character. This paper will clarify how these limits have been obscured and what delights of stratagem can an individual appreciate through creation numerous personalities on the internet.With the presentation of long range interpersonal communication frameworks in the previous hardly any years, the Cyborg character is getting even more a reality than a fantasy. The line between being simply the individual and receiving another character is getting obscured with the presentation of new innovations. Cyborg: a Metaphor? With the mix of equipment, programming and web, the cyborg personality can be distinguished as one of the most noticeable figures of the robotic age. Cyborg is an organic being with another personality or a dynamic express that can be received effectively when exchanging between environments.This must be accomplished through mechanical growth. In spite of the fact that the active condition of a cyborg personality isn't genuine and can be alluded to as computer generated reality, however it permits one to escape from the physical requirements and control of the body and reproduce another computerized character using illustrations, three-dimensional innovation, web, equipment and a mix of programming. The utilization of these gadgets and ideas has not just permitted the people to make their cyborg characters, yet in addition to encounter new universes and conditions through that identity.With the worldwide selection of the World Wide Web, the cyborg personality has advanced deliberately in our minds as an illustration of the 21st Century. As per Kevin Warwick, people have now become cyborgs through directing a progression of noteworthy examinations and developments. Kevin Warwick, who is an educator of apply autonomy and computer science, accepts that the people have the ability to change their character in the virtual existence where time and spot doesn't make a difference (Stephen).Transforming into another personality can cost nothing to the people. They simply need to enroll on the virtual universes on the web, structure their new character and simply begin collaborating with nature. This simplicity of character change could have never seen before. In any case, cyborg can now never be utilized as a similitude as cyborgs currently exist (Nishant). The Ease of Transforming It was never felt that people could be distinguished as cyborgs and it was not envisioned that turning into a cyborg would be so natural and free of cost.For a cyborg experience, an individual si mply needs to interface with the web, register himself on the site, make a symbol and afterward the human is prepared to encounter an advanced body and build. The majority of the sites don't require any installment to enroll the clients while the others which are increasingly secure require as meager installment as US$ 5. To plan the character and the physical look of the cyborg in the virtual world, various programming are accessible which are extremely simple to utilize. Changing the character is currently a necessity for the business experts just as the youths who need to associate in their social circle.A individual is required to change to his advanced personality when making installments on the web and when engaging in the computerized exchange on the web. Cyborg is presently a component that is critical for the endurance of urban people (Nishant). An individual isn't required to take classes or exercises for making a computerized personality in the 21st Century, nor are billi ons of dollars required to get changed. Changing character forward and backward the computerized world and this present reality is a lot simpler and less expensive than it was however in the past.Technological discoveries have permitted this simplicity of changing to the advanced personality. The capacities and the capacities that are found out by the cyborg in one of the characters can be utilized in other personality productively and successfully in today’s world. These parts of the computerized personality are obscuring the limits between oneself being and the diverse advanced characters. Cunning through Graphics In long range interpersonal communication sites and virtual universes, the utilization of virtual bodies and advanced characters are getting increasingly common.According to the scholastics at Massachusetts Institute of Technology, the people are only a year from having the option to download their cognizance into the PCs (Land). The people have the ability to pla n various bodies, control them and change them at whatever point they need using realistic programming. The advanced appearance of the people probably won't be equivalent to the genuine appearance. This is the reason an individual is supposed to make an alternate character using web. The new character over the web is a counterfeit personality which may not take after the genuine character of a person.The individual qualities, for example, the name, weight, skin shading, hair shading, eyes, nose and assembled may be contrastingly spoken to over the web. The Boundaries among Fact and Fiction The people have the ability to blend certainty and fiction as they have the ability to produce new personalities and change to a type of machine. The connection with other computerized people over the web may very well be founded on lies and the personality might be founded on fiction. Various societies and the parts of nature that don't exist in all actuality can be planned in the virtual worlds. The limits among certainty and fiction have additionally obscured with the approach of computerized personalities. Human and PC cooperation has been expanded at a rate that was never envisioned. Rather than interfacing with this present reality, a urban individual invests a large portion of the energy in PCs and web in the virtual universes. With the limits among truth and fiction decreasing over the web, the new age probably won't know about this present reality as all the connections are occurring in the virtual world.With redefinition of the feeling of one’s own body in a world changed by culture and innovation, the people are bound to encounter fiction than realities. The people may get a kick out of the chance to live in the realm of imagination than in reality. As per Nishant, this may make us the things that we have made (Nishant). A model is that an individual who is gay may satisfy his dreams on the web through making an advanced character and cooperating with other men. In actuality, the individual may be extremely frightened of the general public and terrified of others to satisfy his dreams (Dennis). DehumanizingWith the assistance of informal communication sites, for example, Facebook. com Web 2. 0 applications like activeworlds. com and secondlife. com, the individual can make an alternate personality which is incredible. These sites and application are constraining the people to dehumanize and engage in PC gadgets and programming more often than not (Land). While the individual is changed to the computerized personality, he feels that he is living in a cyborg dream. Everything is incredible and still feels genuine. The majority of the cooperation today in the adolescents is done on social network sites, for example, Facebook.com and myspace. com. Profiles are the identifiers of these people which contain the physical characteristic and pictorial properties. These profiles can be stunning just as there are no checks done to forestall unrea lism. The traits, for example, name, sex and age can be distorted on the web to buyer uncalled for advantage over the other (Liff). The advances in innovation and the development towards computerized people have constrained us to disregard numerous issues that will be looked by the PC specialists later on. ConclusionIt has been uncovered in the conversation that the capacity of the individuals to change personalities in an innovation commanded world has obscured the limits between unique character and the computerized character. A human is begun is be distinguished through the advanced personality and this character currently has a critical impact in the life of a human. Works Cited Dennis, C. â€Å"Gay, Queer, and Cyborg: the presentation of personality in a transglobal age. † Discourse: Studies in the Cultural Politics of Education 22. 3 (2001): 297-309. Dim, J. â€Å"Human-Computer Interaction in Life Drawing, a Fine Artist’s Perspective.† Proceedings of the Sixth International Conference on Information Visualization (IV’02). The Computer Society, 2002. Land, C. â€Å"Book Review : How We Became Posthuman: Virtual Bodies in Cybernetics, Literature, and Informatics. † Information Technology and People 14. 1 (2001): 350. Liff, S. â€Å"Book Review : Virtual Gender: Technology, Consumption and Identity. † Information Technology and People 16. 4 (2003): 484-486. Nishant, S. â€Å"Material cyborgs; affirmed limits. † European Journal of English Studies 12. 2 (2008): 211-225. Stephen, K. I, Cyborg. College of Illinois Press, 2004.

How the First Act of Macbeth by William Shakespeare forms an effective opening to the play Essay Example

How the First Act of Macbeth by William Shakespeare frames a powerful opening to the play Essay Example How the First Act of Macbeth by William Shakespeare frames a powerful opening to the play Paper How the First Act of Macbeth by William Shakespeare frames a powerful opening to the play Paper Paper Topic: Macbeth Macbeth depends on a genuine individual. It is an exceptionally persuasive play, which contains numerous ethics and includes numerous topics. The play comprises of disaster, blood and murder. It illustrates, the degree to which individuals go to, to accomplish their objective. Subsequently it causes you to acknowledge how childish individuals can be, and how avarice, influence, aspiration and cash can mean more to individuals then whatever else. The play contains a scope of malevolent and powerful events, which can assume control over a people brain, and transform them into a misleading individual. Shakespeare got his motivation for Macbeth from the student of history Holinshed, and his content on the History of Scotland. Shakespeare was interested by him and built up his plans to make an increasingly abhorrent, homicidal play. Macbeth was first acted in 1606 for King James first. Additionally during the seventeenth century. This was the Elizabethan time frame. During this time, there was a gigantic up underhanded in religion. Black magic was tremendously famous, and along these lines hugy affected regular day to day existence, just as the play. The play isn't just successful in light of the fact that it explains on these issues, yet is powerful on the grounds that it makes a ton of tension. Shakespeare continually makes tense, puzzling pictures by fortifying extraordinary events, convincing you to keep viewing. Because of this, now and again, the play is a serious upsetting. In the absolute first scene, Shakespeare presents the witches. He utilizes turbulent, awful climate like helping and thunder, which represents insidious and makes a startling, tense environment. The witches as a rule talk in enigmas, and will in general use similar sounding word usage. Reasonable is foul, and foul is reasonable This is an extremely sharp procedure, for it makes us confounded. As indicated by this conundrum, the witches feel that beneficial things are awful, and awful things are acceptable. As of now we can foresee that the witches are very tricky, and are up to evil. Elizabethan individuals, at the time put stock in witches and in this way the heavenly events were not abnormal to them. Shakespeare in this manner fortified the witches, for he felt that they assumed a significant job. Not exclusively is this scene emotional, it is additionally very significant, for we hear the main notice of Macbeth, and furthermore in light of the fact that it anticipates what's to come. When will we three meet once more.. When the hulyburlys done, At the point when the fights lost and won. Scene two sets up Macbeths character, for he is very much appraised. He is perceived by the ruler for courageously butchering and taking on in the conflict. He is alluded to as fearless Macbeth.. O valiant cousin! Commendable courteous fellow! Because of his braveness, Macbeth is remunerated, by the ruler who declares him, Thane of Cawdor. This recently had a place with an unfaithful deceiver. Right now Macbeth is a decent individual, and a fearless warrior. In scene 3 we indeed meet with the odd sisters, Shakespeare by and by utilizes turbulent climate to speak to their quality. This scene is very powerful for we are guaranteed that the witches are detestable characters, for now the witches are devising a spell to kill somebody. These activities show that the witches are detestable, yet in addition show that they have a great deal of intensity. We are likewise exceptionally stunned, and inquisitive when Macbeth echoes the witches So foul and reasonable a day I have not seen After the fight Macbeth meets with the instruments of obscurity, who daze him with quiet when they uncover 3 predictions. Thane of Glamis Thane of Cawdor.. Lord. This makes anticipation, and we start to accept that the witches have power. For Macbeth is Thane of Glamis, and he is going to be made the Thane of Cawdor. In the wake of hearing these secretive expectations, Macbeth turns out to be exceptionally befuddled and musings are going through his mind. He realizes that it is workable for him to become King, for at the time there was a government. Ross at that point shows up and compensates Macbeth with his title. Macbeth is alarmed, and starts to put stock in the witchs forecasts. The best is behind Anyway we before long have a difference in assessment about Macbeth, and we start to ponder whether he truly is as honest, as individuals describe him. For now a monologue is utilized to reveal to us Macbeths inward contemplations Murder yet is nevertheless fantastical.. Now the crowd would be dumbfounded, for the King was known to be divine, and killing him would be a loathsome wrongdoing. In spite of the fact that murder crosses Macbeths mind, he doesn't feel he can follow up on it. The play turns out to be very intriguing for the plot starts to unwind. In scene 4 we are continually reminded about force and authority, for sovereign is represented to speak to control. Is execution done on Cawdor? Macbeth is disillusioned, when it is uncovered that Malcolm is next to acquire the seat. He considers this to be as an obstruction and is irate. For in my manner it lies By and by murder crosses Macbeths mind Stars, conceal your flames! Let not light observe my dark and profound wants; The plot turns out to be increasingly energizing, as Macbeth, starts to develop. In scene 5, Macbeth communicates his relationship with Lady Macbeth. Woman Macbeth gets a letter from Macbeth clarifying the way that he has not been broadcasted as the close to acquire the seat, and is angry. This shows they don't have any privileged insights from one another, and the way that they have an extremely solid, adoring, devoted relationship. He alludes to her as his dearest accomplice of enormity. My dearest love This is the absolute first time that we are acquainted with Lady Macbeth. She appears to be being a driven, decided, incautious lady, who will endure to assist her with husbanding succeed, and become King. We likewise gain from this scene that Lady Macbeth is very receptive, she feels that Macbeth is excessively noteworthy It is too full o the milk of human benevolence what's more, unequipped for hurting anybody, and accordingly feels it is her obligation to ask her significant other to become lord. She shares her craftiness intend to execute King Duncan with Macbeth. We will talk no further Despite the fact that she endeavors to assume responsibility for the circumstance, she can't accomplish this all alone, and calls upon the malevolent spirits to support her. Scene 6 is an electric scene. Shakespeare makes a picture of an awesome night, and a breathtaking occasion. In this scene Duncan and his kindred brother accumulate at Macbeths palace for a dining experience. Now the crowd would be in completely appalled, for they realize what is going to continue. Anyway Shakespeare keenly utilizes incongruity to set a liable inclination. This palace hath a lovely seat; the air Deftly and pleasantly suggests itself Unto our delicate faculties. This procedure is rehashed, for Duncan praises Lady Macbeth similarly, and alludes to her as a honourd master, reasonable and respectable lady. By and by a similar procedure is applied to Macbeth. Direct me to mine host: we love him profoundly In scene 7, Lady Macbeth convinces Macbeth, to do the death. By and by another smart method is utilized to convince Macbeth. For Lady Macbeth taunts him and prods him until he consents to continue. Craftsmanship thou afeared.. You would be a lot more the man. Macbeth feels that he can't proceed with the homicide, for individuals have brilliant assessments of him, likewise in light of the fact that he is terrified that their arrangement will come up short. He is conflicted between his solid desire, and the monstrosity of slaughtering the lord. Woman Macbeth is resolved, and has an exceptionally uplifting demeanor Furthermore, well not come up short By utilizing these strategies, she in the long run convinces Macbeth to do the death. Bogus face must conceal what the bogus heart doth know. I think the absolute first demonstration of Macbeth, is amazingly successful. It is exceptionally innovative and inventive. Shakespeare adjusts numerous astute procedures to make blended feelings. Incongruity is utilized, conundrums are utilized, each scene is drawn closer in an alternate way. The significant subjects of the play, aspiration, malice and black magic, set up the crowd for the plays moral. For it communicates how insatiability, force, and assurance, can change an individual for the most exceedingly awful. Additionally that aspiration and achievement can mean more to individuals than all else. The play illustrates, that individuals will battle, torment and murder to vanquish their hindrances. The best thing about this demonstration is that it brings dread, disdain, love, anticipation, and stun, in extremely charming way.

Theoretical Analysis - The 21st Centy Organization Assignment

Hypothetical Analysis - The 21st Centy Organization - Assignment Example The three articles: Why Few Organizations Adopt Systems Thinking by Ackoff; How to be a genuinely worldwide organization by Prahalad and Bhattacharya; and Putting Organizational Complexity in Its Place by Birkinshaw and Heywood, are profoundly applicable as they give a tremendous knowledge into the elements that are affecting associations in the 21st century. Three perusing that are fascinating Ackoff (2005) in his article is unmistakable in its way of thinking that framework believing is crucial element of authoritative achievement or its disappointment when it isn't a piece of hierarchical procedure. As indicated by him, there is an unmistakable absence of dynamic that considers the changing condition and hierarchical management’s ability to gain from its disappointment or wrong choices. These are significant variables on the grounds that hierarchical culture doesn't permit disappointments in this way confining inventiveness inside association as well as neglecting to face c hallenge that could furnish the associations with upper hand. It is significant that one faces the challenges and submits botches and gains from it. Framework thinking extensively supports capable dynamic and permits its workforce to blunder so as to settle on a fruitful choice next time. In the contemporary condition of serious business, new provokes should be confronted with poise and as new chances of development. Prahalad and Bhattacharya (2011) have given significant pieces of information to turn into a worldwide organization with progress. They accentuate that hierarchical rebuilding incredibly assists with instilling trust in the partners over the globe. Satisfying nearby needs through customization of items and utilizing neighborhood assets is significant for business to pick up the trust of the nearby individuals where they are working together. McDonalds’ has altered its items to suit neighborhood necessity over its worldwide outlets. Abusing nearby abilities and so cial capabilities become the feature of genuinely worldwide organizations which blossom with worldwide serious organizations. Globalization has given a major push to industrialization and advancement through development of business across geological limits. In globalization, between reliance of assets has become a reality. In this way, adaptable methodology and acting nearby with worldwide vision furnishes the people and associations with more noteworthy influence to contend and pick up influence. Birkinshaw and Heywood (2010) have raised exceptionally appropriate issues of authoritative complexities inside and outside its workplaces across various geological territories which rise because of changing elements of business condition in the 21st century. The obsolete business forms, equivocalness in jobs, clashing philosophies of pluralistic workforce and so forth are fundamental snags that thwart development. The institutional complexities and individual complexities should be tended to and overseen adequately for higher gainful result. Institutional complexities are significant issues which impressively sway employees’ execution. The complexities like job equivocalness, distinguishing deterrents like poor procedures, item arrangement with current interest and so on must be tended to and reclassified to suit changing inclinations of the

Basic Concepts and Techniques of Human Resources Term Paper

Essential Concepts and Techniques of Human Resources - Term Paper Example KFC eateries give a few singed and non-seared chicken nourishments, for example, sandwiches, chicken tenders and a few different scrumptious items. Furthermore, it likewise offers assortment of extra things which are best fitted as far as neighborhood food inclinations of clients (Yum! Brands, 2011). In the year 1997, PepsiCo obtained KFC alongside other two brands to be specific Taco Bell and Pizza Hut renaming the gained bunch as Tricon Global Restaurants. In the year 2002, the Tricon Global Restaurants was again renamed as Yum Brands, Inc aggregately (KFC, 2011). Reason for the Paper This paper gives a short depiction of the activity job of an eatery supervisor in KFC. The target of the paper is to build up a preparation program for the enrolling the most appropriate café supervisor in KFC. In this respects, it attempts the angles, for example, significant undertakings, significant details and occupation guidelines of the café director in KFC. Besides, each progression of the pr eparation program has been portrayed in the paper alongside the essential exercises that should be performed. Qualities and Weaknesses of KFC The significant quality of KFC is its image character. KFC is known everywhere throughout the world and appreciate a solid brand notoriety of drive-through eatery administrations. KFC’s other quality in the worldwide market is its appealing menu contributions which goes about as its upper hand. Be that as it may, the significant impediment of KFC can be recognized as far as the continuous clashes in work culture with its parent organization PepsiCo. It is in this setting the clashing societies of the two brands will in general substantially affect the exhibition of the workers. The social clash is likewise considered as an obstruction while going into other remote markets. Additionally, the organization has been recognized to have a record of frail execution regarding franchisee business (Scribd Inc., 2012). Degree and Size of KFC The e xtent of KFC as an eatery business is very high as the results of the organization are progressively wanted by various individuals all inclusive. Information gathered during the year 2006 recommends that over one billion units of ‘finger lickin’ chickens were served by KFC per annum in just about 80 countries (Yum! Brands, 2011). In the year 2010, the quantity of workers in KFC was very nearly 455,000 universally (Yum! Brands, 2011). Besides, KFC has been distinguished to have gained a gigantic ground in the creating countries including China and India. KFC is likewise utilizing its benefits for creating increments to its menus. The business development figure in nations where KFC works is likewise amazing demonstrating a huge extent of progress. In the year 2010, KFC had created nearly US$ 14.7 billion barring the United States advertise. With progressively number of outlets globally, the marketing projection of KFC is relied upon to increment extensively later on (Cha ncey, 2012). Segment 2 Job Analysis Job investigation is a fundamental procedure for deciding the sole elements of a specific activity. Occupation examination should be the crucial angle for human asset the executives exercises where improvement of preparing program requires a total examination of the activity. It is in this setting KFC has connected with various administrators for a few errands which can go from region directors and associate chiefs to learner supervisors and café directors. The eatery supervisor is obligated for the general activity of the distributed café. The major

A Short Guide to 1000 Words Essay Samples on Climate Change

A Short Guide to 1000 Words Essay Samples on Climate ChangeThere are many thousand articles about how to write a 1000 words essay samples on climate change. It is actually not that hard to write an essay of this length. Many of the sample essays that you will find online are longer than one page, but the objective is to produce an essay that is three pages long. That is the approximate amount of space that is required in a college level writing course.Because climate change is such a hot topic right now, a lot of colleges and universities are adding climate change courses to their course offerings. You should take advantage of the opportunity to write an essay about this important topic for your school.Now that you know that there are many thousand articles in this area, you want to consider writing essay samples on climate change that will fit into that tiny amount of space. You need to come up with a topic that is relevant to the topic, yet it has some depth to it.When you write so mething that is too long and fluff is used to fill up space, you are losing the reader, and they don't even understand the content. This is why you have to be careful with how you word things when you are writing an essay.This could also lead to the author not having a unique perspective on the topic, and they end up not coming across as being passionate about the topic. If you are writing an essay that is too long, the reader is going to give up on finding the information they need, and that is a bad thing for a college or university.When you write an essay that is too long and your reader will not follow the essay to the end, it is not relevant, so you will lose them. If you really want to keep your readers, you need to find something that is concise and full of information that you can write on.It will take you some time to write a good essay, but that is the price you pay for writing articles on climate change. You might have a tough time with it at first, but after you get used to the writing style, you will be able to write an essay that will hold your audience attention.Even if you are a non-specialist when it comes to writing essays, you can still learn a lot about this topic by looking at the climate change essay samples available on the internet. By taking the time to look at these essays, you will be able to see exactly what the student is trying to accomplish when they write these essays.

Adultery and Punishment in The Scarlet Letter - Free Essay Example

Everyone has sinned at some point in their lives and it has ruined relationships. Sinning however can be redeemable but it takes hard work and dedication in order to achieve that goal. In the novel, The Scarlet Letter by Nathaniel Hawthorne we follow Hester Prynne our female protagonist and her journey along the aftermath of sin and the change it brings in each character along the way. In seventeenth century Boston, the protagonist Hester Prynne does a horrible thing and commits a sin that goesis against the Puritan Code, this sin is Adultery, the worst sin according to the Puritans religion. Hester spends years with the product of her sin, little Pearl, andabd suffers the harsh judgement of the townspeople alone. Later in the novel she faces relationship problems between the person she loves who is Reverend Dimmesdale and the person she married who is Roger Chillingworth. Hawthorne uses the characterization of Hester Prynne and the symbol of the Scarlet Letter to convey that sin can be negative towards your life and how it is lived, but you can come back from sin and eventually people would forgive you in a sense that people would have you back in their community. Redemption which is, recovering or saving yourself from sin, like giving food to the poor can always be something positive. Hawthorne characterizes Hester as a strong woman because she wears the Scarlet Letter and accepts all of the shame. Hester, as a result of her sin, had a baby at the beginning of the novel and named her Pearl. Hester makes a living out of her shameful situation and lives it with acceptance of what shes done. In the novel Hawthorne states,Continuing a resident of New England was half of a truth, and half a self delusion. Here, she said to herself, had been the scene of her guilt, and here should be the scene of her earthly punishment. This connects to the overall Thesis statement because Hester wore the Scarlet A with no shame and if she never wanted to accept it she could have left New England from the start. She has repentance for the sin she committed also knows that she is no longer pure but will try to make the most of it. The torture of her daily shame would at length purge her soul and work out another purity than that which she had lost; more saintlike, because the result of martyrdom. This connects to the thesis statement because Hester stays strong through the hard times since she could have suffered or even been killed because of that sin. She eventually pushes and continues her normal life with the Scarlet Letter attached to her chest. In conclusion Hester is a strong woman and is obviously going through tough times full of judgement but its nothing she cant come back from. The symbol of the Scarlet Letter A changes from Adultery to Able. The Letter A is for committing the sin of adultery. After years of wearing it to the townspeople got used to Hester wearing it so they saw how helpful she has been. Hawthorne wrote, Do you see that woman with embroidered badge? they would say to strangers, It is our Hester-the towns own Hester-who is so kind to the poor, so helpful to the sick, so comforting to the afflicted!. This connects to the change of the Scarlet Letter because Hester has changed the whole meaning of it and made it into a positive standard. Hester has been strong for years with the Scarlet Letter and has worked for years to give herself a good reputation. Hawthorne wrote again, That many people refused to interpret the Scarlet A by its original signification. They said it meant Able, so strong was Hester Prynne, with a womans strength.. This connects to the scarlet letters change in the novel because the A is a negative symbol since it represent s sin in the Puritan Code. Hester made people reinterpret the meaning of the letter by doing good deeds. The Scarlet Letter A can be a negative thing because people will see Hester as a horrible person who only does bad things. But it can be positive because it can give people awareness on what would happen if you commit a sin. Hesters characterization and the letter A changing from Adultery to Able proves that Hawthorne believes that sin can be redeemable and you can come back from anything. Hester gets a job and helps people in need such as the poor in needlework. Much of the time which she might readily have applied to the better efforts of her art, she employed in making coarse garments for the poor. This connects to the overall thesis statement because Hester is making the most out of her life with that Scarlet Letter trying to bring her down. She helps/ gives back to her community although they treated her badly. Therefore Hesters characterization and the change in the meaning of the Scarlet Letter A portrayed that you can redeem yourself from any situation. Positivity can be produced from negativity and this can help you make a large impact on the lives of others. Hawthorne characterize Hester as a strong woman and she makes the most out of her life with the Scarlet Letter. The symbol of the A changes from Adultery to Able. Hesters characterization and the Letter A changing from Adultery to Able proves that Hawthorne believes that committing a sin can be redeemable. In the real world if you sin, people will look at others like theyve just killed someone in broad daylight. But if one works hard enough to get that good reputation back then you can once again be a positive person.

Policy Process Part 1 - 1591 Words

The Policy Process Part 1 The Policy Process Part I Tobacco use and the effects of second hand smoke have been an ongoing issue for many years. Looking at the attitude of the 1950’s and 1960’s when smoking was thought of as cool, suave, mature, etc., there has been a major turnaround in the way society looks at the use of tobacco. Now the issue is not just smoking and the damage to health that it causes, but now there is the additional awareness of what second hand smoke can do to individuals. It used to be commonplace to smoke in a hospital room and now due to the changes in the laws, smoking is not even allowed on the campus of a hospital. Many if not all large buildings including government buildings ban smoking in and around†¦show more content†¦The policy or bill may be reviewed by one or more committee depending on what is being proposed. Any policy or bill being presented must come from the legislature. Boundless (n.d.) notes that during the second reading the merits of the po licy or bill are considered and the results are reported back to the legislature where further amendments to the original presentation will be made if necessary. Once all changes have been made and the bill or policy is approved by the legislature then it may need to go up to the Executive for final approval before becoming a law. If it is vetoed the legislature does have the power to override the veto by what is called supermajority (Boundless, n.d.). The proposed policy or bill can be rejected by any branch along the process and many proposed bills and policies end up being rejected as not meeting one or more requirements along the way. Implementation Stage Boundess. (n.d.) notes that implementation is the process that moves an idea from being just a concept to becoming a reality. 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Whereas, the unavailability of spare parts shows company’s inadequate services for their customers and leads to a negative impact on company’s reputation and other potential losses. Providing better afterRead MorePolicy Gaming For Strategy And Change Essay1405 Words   |  6 PagesResearch Assignment 1 Summary: â€Å"Policy Gaming for Strategy and Change† The following assignment is a summary of the article â€Å"Policy Gaming for Strategy and Change† that was written by Geurts, Duke and Vermeulen in 2007. In the article, it can be read how companies can use gaming simulations in order to analyse future scenarios and adapt certain strategies to their complex organisational environment. The article begins with an introduction about policy gaming, why it is becoming more useful forRead MoreOutline Of Policy Development Process Outline1058 Words   |  5 PagesEDU108.Part B: Policy Development Process Outline Policy Idea: Strive to be the best policy Purpose of / Need for the Policy: Our school has high expectations for academic success and conduct, that are clearly outlined, assessable, and no excuses are made because of the upbringing of students. Students, teachers, parents, and staff initiate and reinforce a culture of achievement and encouragement with a range of formal rewards and consequences for behavior and academic performance. Person ResponsibleRead MoreAccreditation Audit Essay1597 Words   |  7 PagesAccreditation Audit RAFT  Task 1 Executive Summary Nightingale Community Hospital (NCH) is a hospital that states they are leaders in quality healthcare. To remain a leader in hospital care it is crucial for the hospital to adhere to standards developed by the Joint Commission Accreditation on Healthcare Organizations (JCAHO). JCAHO is the organization that accredits and certifies hospitals that meetRead MoreThe Policy Process1524 Words   |  7 PagesTHE POLICY PROCESS 1 The Policy Process HCS/455 December 2, 2011 The Policy Process 2 The Health care industry has many policies, rules and regulations that have to be followed in order to have a successful company in today’s world. The Health care industry has many policies that keep companies in compliance with all the rules and regulations in order to protect the consumers, patients and

The Importance Of Teamwork - 1215 Words

Teamwork and communication work hand in hand, gossip, however, is the consequence of poor communication and the death of teamwork. The Business Dictionary defines teamwork as ‘the process of working collaboratively with a group of people in order to achieve a goal’.1 Communication is defined as the act or process of exchanging and sharing information, ideas and feelings.2 Gossip can be described as a form of informal communication but more accurately it has been defined as trivial writing or talk of an intimate nature about someone else, in either rumors or facts, that is usually unconfirmed or untrue – negative gossip. More simply, others have defined communication as ‘talking to each other’ and gossiping as ‘talking about each other’.3†¦show more content†¦Gossip was observed to be a behavior that was fundamental to human nature and one that served to maintain social order in groups. 5 Expressing genuine interest in the affairs of others offers a way for colleagues to stay connected and informed, provided no one’s privacy is infringed. Furthermore, all through history, gossip has been seen as a phenomenon that enhanced social cohesion in different societies through the sharing of information.6 It strengthened the social bonds and assisted in fostering intimacy.5,7 These benefits of gossip that I had never thought of, compelled me to partition gossip into two groups namely negative and positive gossip, as I failed to grasp the idea that the gossip I had been exposed to and was aware of, could be positive at all. Negative gossip is different from idle chit chats. It is different from small chats people have, it is the negative, unsubstantiated information spoken in ill-will. It creates rifts between colleagues as gossip also changes how you see people and stops colleagues from working successfully with each other.7,8 It is a time waster, its kills productivity and diminishes the potential of an organization, but more importantly, gossiping hurts people. In larger organizations, gossip has been seen to thrive in environments of ambiguity where policies and information are not overtly outlined. This fuels the subsequent loss of trust in the leadership and organization whichShow MoreRelatedImportance of Teamwork2119 Words   |  9 Pagesand of these 80% have extended teamwork to at least 60%of core employees†(Barbara, Stephen, 2007). In addition, Huijgen and Pekruhl( 2001) report that about half of organization in Europe used teams (Barbara and Stephen,2007). Therefore, these evidences confirmed that teams are more and more important in the real world. With the high portion of adopting teamwork in business, lots of reasons are advanced for building teams, these are classified as importance of teamwork, and will be stressed out byRead MoreThe Importance Of Effective Teamwork On Teamwork2109 Words   |  9 Pages In Organizations, the importance of effective teamwork cannot be understated. Teamwork, as defined by Merriam-Web ster is the work done by several associates with each doing a part but all subordinating personal prominence to the efficacy as a whole. Therefore, the need for people within organizations to be able to pair up and work together to achieve common goals (or a common goal, with single purpose teams) is a highly valued need and one of the basic tasks for any manager within a hierarchyRead MoreThe Importance Of Teamwork And Increase Teamwork At Seagate1779 Words   |  8 Pagesdevelopment meeting held in the desolated mountains of New Zealand. 200 employees are chosen and split into 40 groups of 5 and each employee must read The Five Dysfunctions of a Team. The purpose of this annual event is to show the importance of teamwork and increase teamwork at Seagate. For five days they go through competitive events to encourage them to work together hoping that this later can be integrated into their everyday lives. Although it is a good event Watkins has not been able to show quantativeRead MoreImportance of Teamwork and Collaboration1014 Words   |  4 Pagesfoundation of education, stressed the importance of countinuous learning. Certifications and degrees mean nothing with the absence of continuous learning and subsequent application. Therefore, as a result of their influence, I have pursued my medical degree in the field of clinical and transitional research. My parents were instrumental in my development as they recognized the importance of education. They instilled in me, at a very young age, the importance of a proper education. Through their mentorshipRead MoreImportance Of Teamwork Essay959 Words   |  4 PagesThe Importance of Teamwork Teamwork is considered beneficial to productivity and unavoidable in most companies, yet teams do not automatically happen, they progress through the following five stages to mature. It takes cooperation, willingness to work together and conquering one’s own personality to become a functioning team. Relying on a group of people to successfully complete a task necessitates that, they overcome their weaknesses and combine their strengths. A team is only as strong as its weakestRead MoreThe Importance Of A Leadership And Teamwork751 Words   |  4 PagesTeam Building Leadership and teamwork are synonymous. Leadership is very important and is evident in the culture of the school. Teamwork involves individuals working together to achieve a common goal. Team building is the manner by which the team performance measures for improvement. It is the process taken to manifest communication and encourage cooperation. Leadership and teamwork as indicated by Sohmen (2013) center around soft skills that need to be implemented cautiously, and in a sensibleRead MoreImportance of Teamwork in the Kitchen Essay1118 Words   |  5 PagesImportance of Teamwork In the Kitchen Teamwork in the kitchen is a basic requirement as it is the main key of successful performance for anyone who is, going to or will join this most important department of hospitality. The purpose of this essay is to explain the concept of teamwork and how it applies to kitchen environment. Also, examples of personal experience of teamwork in class are provided to illustrate its effectiveness as a way to achieve common goals. Dwyer (2013, p. 224)Read MoreThe Importance Of Teamwork And Its Advantages Essay2244 Words   |  9 PagesSECTION 1 Definition of teamwork and its advantages and disadvantages Teamwork consists of a group of people coming together to form a team, to work together to achieve the goals that have been set out. In order for a team to reach their objectives and be successful as a team they must find out what each team members role is in the team. They must set up team rules on how they will work together, how they will distribute information and how they will resolve any team conflict if any arises. TeamRead MoreEssay about The Importance of Teamwork1128 Words   |  5 PagesThe Importance of Teamwork In this assignment I am going to look at teamwork and important it is, also linking it in with how vital teamwork is in the modern Public Services. To do this I will be looking into the main theorists and their guidelines for a team to work well and to be efficient. Teamwork is a group/ team of people working towards a common goal or target. Bill Gates describes teamwork as ‘A group with a common goal’. The advantages ofRead MoreThe Importance Of Teamwork And Its Terms Of Management2818 Words   |  12 Pagesgoals. Once Andrew Carnegie (Scottish American industrialist) said that Teamwork is the ability to work together toward a common vision. The ability to direct individual accomplishments toward organizational objectives†.This essay indicates an importance of teamwork and its equivalents in terms of management. These include globalisation, technological development, increased diversity and challenges for managers according to teamwork. As a part of the assignment I am going to highlight the changes appeared

Phl/458 Famous Thinkers Essay - 1060 Words

PHL/458 October 8, 2012 Famous Thinkers While thinking of computer software, you begin to think of Microsoft. In fact if you use a computer, chances are that you will have some type of program on there that is developed by Microsoft. Bill Gates is the chairman and co-founder of Microsoft Corporation, the worldwide leader in software, services and solutions that help people and businesses realize their full potential. When it comes to discounted variety stores there are not many stores that compare to Wal-Mart. The founder and former chairman of Wal-Mart Stores Inc., the world’s largest retailer, is Sam Walton. The innovative thinking of Bill Gates and Sam Walton has changed the business world. With Bill Gates’ contributions to†¦show more content†¦Guided by a belief that the computer would be a valuable tool on every office desktop and in every home, they began developing software for personal computers. Gates foresight and his vision for personal computing have been central to the success of Mi crosoft and the software industry. Under Gates leadership, Microsofts mission has been to continually advance and improve software technology, and to make it easier, more cost-effective and more enjoyable for people to use computers. The company is committed to a long-term view, reflected in its industry-leading investment in research and development each year (Microsoft, 2011). Samuel Moore Walton was born March 29, 1918 in Kingfisher, Oklahoma. His dad, Thomas Gibson Walton, was a banker, farmer, farm loan appraiser, and real estate and insurance agent. Sam Walton had an entrepreneurial spirit from an early age and after graduating from the University of Missouri at Columbia in 1940, he began his lifelong career in retail as a management trainee at J.C. Penney. He joined the military in 1942 where he served until 1945 when he was released. While in the military, Sam Walton’s wife decided that she wanted small town living so they moved to Newport, Arkansas where Sam Walton purchased a Ben Franklin five-and-dime franchise. By the early 1960’s Walton owned 16 Ben Franklin stores in Kansas, Missouri, and Arkansas but he was not seeing the profits thatShow MoreRelatedPhl 458 Week 4 Individual Assignment Famous Thinkers Paper1106 Words   |  5 PagesTwentieth Century Thinkers PHL/458 Twentieth Century Thinkers The Twentieth Century, the year 1901, proved to be a time of change, brilliance, dedication, and new-found technology (2011). From quill pens to ink pens, horse-drawn carriages to gas powered engines, slavery and segregation of Blacks and Whites to the Civil Rights movement, and from handwriting on tablets to storing important information in a computer;Read MorePHL 458 Complete Class Week 1 - 5 – All Assignments, Presentations, DQs – A+ Graded Course Material1177 Words   |  5 PagesPHL 458 Complete Class Week 1 - 5 – All Assignments, Presentations, DQs – A+ Graded Course Material Click on the Link Below to Purchase A+ Work for PHL458 http://hwminute.com/downloads/phl-458-whole-wks-1-5-dqs-assignments-amaterial/ Week 1 Individual Critical Thinking and Society Exercise Write 150- to 200 words on each of the following topics: †¢ Describe a situation in which critical and creative thought could have been used for a better outcome. Describe why it is important to think criticallyRead MoreFamous Thinkers Essay Dr. King and Bertrand Russell1363 Words   |  6 PagesFamous Thinkers PHL/458 March 19, 2012 Creative ideas are the foundation of the creative process (Goodman amp; Fritchie, 2011). To change the way a person thinks about an issue, or to find a solution to the problem is what many of the ideas revolve around. The level of greatness that each thinker is famous for is acquired throughout their life. There are a few things that all famous thinkers have similarities in that allow them to hold the position a â€Å"famous thinker.† Dr. Martin Luther KingRead MoreFamous Thinkers Essay1309 Words   |  6 PagesFamous Thinkers Paper: Bill Gates and Dr. Martin Luther King Jr. PHL/458 Mr. McDuffie October 2, 2012 While exploring history and trying to realize the famous thinkers of our society, countless men and women stand out. Famous thinkers are individuals who used determination and critical thinking to overcome hard times in order to do well. The two famous thinkers that thrust out in my mind are Dr. Martin Luther King Jr., and Bill GatesRead MoreEssay on Famous Thinkers1570 Words   |  7 PagesFamous Thinkers Sandra Faye PHL/458/ Creative Minds and Critical Thinking April 22, 2010 Famous Thinkers By this time, 2013, the world has been blessed with a good handful of creative thinkers who have greatly contributed to their communities, thus, to the world. Nelson Mandela and Dr. Martin Luther King Jr are to excellent examples of outside the box thinkers who stroveRead MoreFamous Thinker2262 Words   |  10 PagesFamous Thinkers Paper Jason Terry PHL/458 September 25, 2012 Cher Summers Famous Thinkers Paper Looking back throughout history many famous thinkers have made an impact on society; however, not as much as Dr. Martin Luther King; a people’s man or Mr. Bill Gates a business hero. After researching these two famous thinkers and their contributions to society I will identify the problems each wanted to solve, the solutions to the problems and the implementation of those solutions. The explorationRead MorePhl458 Famous Thinker Paper Wk 42316 Words   |  10 PagesFamous Thinkers PHL/458 Famous Thinkers Many famous thinkers have made an impact on society; however, none as much as Dr. King; a people’s man or Warren Buffet; a businessman. After an in-depth analysis of the thinkers and their contributions one will identify the problems each sought to solve, the solutions each found, and implementation of those solutions. Moreover, exploration of each thinker’s social, political, and personal environments will show how those factors contributed to their

Empiricism and Behaviorism Essay - 1384 Words

the turn of the twentieth century, the field of Psychology found itself in a war between two contending theoretical perspectives: Gestalt psychology versus Behaviorism. With its roots within the United States, behaviorists in America were developing a theory that believed psychology should not be concerned with the mind or with human consciousness. Instead, behavior and the actions of humans would be the foremost concern of psychologists. Across the Atlantic, Gestalt psychology emerged by placing its criticism upon the methodology of introspection, especially by ways of disparaging behaviorism. Although the two theories originated on separate continents, their opposing ideas were brought together after World War II and continued to battle†¦show more content†¦Like Watson, however, Skinner refuted the notion that human behavior is influenced by any action of the mind. As an alternative, our experience of reinforcements determines our behavior. nbsp;nbsp;nbsp;nbsp;nbsp;During the time that behaviorism was the prevailing learned theory in America, across the sea in Europe, the Gestalt theory was taking form. While behaviorists emphasized the measurement of the outcome of learning without considering the mental processes that may have led to it, the forefathers of the Gestalt theory believed that there was more involved with learning than behaviorism allowed. They supported the notion that there was cognitive processing in the human brain that helped determine our actions and behaviors. nbsp;nbsp;nbsp;nbsp;nbsp;The Gestalt theory hypothesizes that an individual’s perception of stimuli has an affect on their response. If two individuals are exposed to identical stimuli, their reactions to it would be different, depending on their past experiences. Max Wertheimer is considered, in many respects, to be the founder of Gestalt psychology. Wertheimer had his first breakthrough when he noticed the movement of blinking lights as you traveled at high speeds past them. Wertheimer conducted further research on this concept and developed what is known today as the phi phenomenon. The phi phenomenonShow MoreRelatedThe Theory And Its Impact On The Field921 Words   |  4 PagesTaking history into consideration, there have been many phases that have resulted in a negative turn in the field. I believe that the major downsides to our history have been primarily involved with the strict empiricism point of view and its similar counterparts. Beginning with Aristotle and his concept of Tabula Rasa, it is difficult to prove that this is true. The justification for this theory is minimal as we are far more complex to have a blank mind. Our mind is not blank and we have clearRead MoreNature vs. Nurture in Language Development1678 Words   |  7 PagesNurture states that knowledge originates in the environment and comes in through the senses. This theory is called Empiricism defines as the importance of sensory experience as the basis of all knowledge. Empiricism is otherwise known as the doctrine that says sense experience is the only source of knowledge, a belief that experience alone is the source of all knowledge. Empiricism is essentially a theory of knowledge which asserts that all knowledge is derived from sense experience. It rejects theRead MoreDescartes : Mind And Body Dualism735 Words   |  3 Pages(Chaplin Krawiec, 1983). On the other hand, his mechanistic conception of both the body and the action between body and mind contributed to the mechanistic psychologies of the eighteenth century (Leahey, 1982) giving rise to contemporary empiricism and behaviorism. Nicolaus Copernicus and Isaac Newton, despite the dogmatism of the Middle Ages, in which reigned an atmosphere dominated by political authoritarianism as religious, raised the importance of tying research to the empirical contributing toRead MoreHistory of Cognitive Psychology1666 Words   |  7 Pageshappened in the late 1950s, something so dramatic that it is now referred to as the ‘cognitive revolution,’ and the view of mental processes that it spawned is called ‘cognitive psychology.’ What happened was that American psychologists rejected behaviorism and adopted a model of mind based on the computer† (McClelland, 2001). â€Å"Cognitive Psychology has at least three diï ¬â‚¬erent meanings. First, the term refers to ‘a simple collection of topic areas,’ that is, of behaviorally observable or theoreticallyRead MoreThe Theory Of Psychology And Psychology947 Words   |  4 Pages Before psychology consolidated it self as the school of thought we have come to know today, it went through a number of theoretical adjustments. Freud and Watson became pioneers of two different approaches. Psychodynamics and Behaviorism could be argued to be two of the most pivotal influences on psychology. To really grasp their value we have to understand their individual philosophical influences, founders and their theories. Both have expanded the growth of psychology as a science, but withRead MoreThe Effects Of Mass Communication On A Critical Branch Of Sociological Thought From 20th Century Social Thought1262 Words   |  6 PagesThe Psychologism of Abstracted Empiricism Having discussed potions of the intellectual inheritance of cognitive behaviourism from 20th century social thought, I now want to turn my attention to a critical branch of sociological thought from the same period to assist in analysing this set of ideas. C. Wright Mills worked in the immediate post war period as a research assistant to Elihu Katz and Paul Lazarsfeld’s research on the media effects of mass communication. The majority of their work soughtRead MoreDiscuss Reasons for the Increased Interest in Cognitive Psychology and the Decline in Behavioristt Approach, in Addition Describe the Field of Cognitive Science Noting the Discipline That Are Included in This Field.1302 Words   |  6 Pages2011 DISCUSS REASONS FOR THE INCREASED INTEREST IN COGNITIVE PSYCHOLOGY AND THE DECLINE OF BEHAVIORIST APPROACH ,IN ADDITION DESCRIBE THE FIELD OF COGNITIVE SCIENCE NOTING THE DISCIPLINE THAT ARE INCLUDED IN THE THIS FIELD. Behaviorism also called learning perspective is defined by Wikipedia ‘ as a philosophy of psychology based on the proposition that all things that organisms do-including acting , thinking, and feeling can and should be regarded as behaviors andRead MorePhilosophy of Science in Social Research1455 Words   |  6 Pagesphilosophical foundations continuously enriches itself with new dimensions and views about social world. Approaches of philosophy of science in social research There are certain approaches of philosophy of science in social research- * Realism * Empiricism * Positivism * Post positivism * Idealism * Rationalism * Functionalism * Structuralism * Utilitarianism * Instrumentalism * Feminism * Materialism * Skepticism * Nomothetic and Ideographic * Solipsism Read MoreThe Founding Of The First Laboratory By Wilhelm Wundt Essay797 Words   |  4 Pagesbrought attention that science should not rely on assumptions instead, it should start with the collection of facts. His stance lead scientists like John Locke and Thomas Reid to promote the fundamental principles of science such as empiricism and rationalism. Empiricism produces factual information while rationalism involves the development and elaboration of ideas. In 1881 Dr. Joseph Breuer was able to operate as a scientists and practitioner. However, today s society it is common for an individualRead MoreConceptual And Historical Issues Of Psychology1420 Words   |  6 Pagesconstructed. Conceptual and Historical Issues in Psychology Introduction Science employs an approach of empiricism. This approach states that our senses are the only place from which knowledge originates. This is in contrary to knowledge view that exists that it could be acquired purely by logical argument and reasoning. Hence empiricism views knowledge to be based on experience. Empiricism through gain of knowledge via experience came to be an approach of science and influenced greatly chemistry

The Florida Public Hurricane Loss Model - 1626 Words

The engineering component of the Florida Public Hurricane Loss Model predicts wind and rain damage to a variety of modelled building configurations in an effort to model hurricane losses. The program uses a Monte Carlo approach to probabilistically simulating damage to the exterior components of the models, but currently assigns costs to the damaged components deterministically. This implementation does not capture variations in component costs and building values. This paper investigates replacing the deterministic costing with probabilistic relationships to more accurately reflect the uncertainty of the vulnerability outputs. The results indicate that cost variations do not significantly impact the variation of the vulnerability results. The conclusion of the paper presents possible explanations for this and recommendations for further investigation. The Florida Public Hurricane Loss Model (FPHLM) is a catastrophe model that predicts hurricane related insured losses to residential infrastructure in the state of Florida. Currently, the model analyses three different types of properties: personal residential buildings (single family buildings), commercial residential low rise buildings (multi-family buildings), and commercial residential mid/high rise buildings (buildings in excess of 3 stories that house multiple families). The models consist of a meteorological (hazard) component, an engineering (building vulnerability) component, and an actuarial component. The FPHLMShow MoreRelatedThe Hazards Of South Florida1335 Words   |  6 PagesSouth Florida is home to 5.8 million residents. This area consists of Miami-Dade County, Broward County, and Palm Beach County. Through out the year these residents and also tourists have to deal with different hazards. I will be choosing Fort Lauderdale as my community. Fort Lauderdale has to deal with severe thunderstorms and hurricanes. Both of these hazards bring with them multiply hazards themselves. They bring severe wind, lightning strikes, flooding, and storm surges. South Florida alsoRead MoreSummary : What Leaders Could Have Done Better?1427 Words   |  6 Pagesupcoming hurricane. They tried to get them to prepare and evactuate. People are stubborn and do not listen to these warning. There were so many storm threats, people should have headed those warnings. They had the hurricane center broadcast continually. They had news programs continually on to get people to be safe and leave. The y had information on the internet on how to prepare for hurricanes. The leadership could have done a better job by fixing problems that arose from previous hurricanes. TheyRead MoreThe Hurricane Devastation Of The United States933 Words   |  4 PagesThe massive hurricane that decimated large areas of the southeastern coast originated as a small category 1 hurricane. The state and federal government received lots of criticism for their minimal preparation and their ineffectual evacuation procedures. The storm shed light on the role of the government in natural disasters and its need for serious evaluation. During the first few hours of the storm, the Louisiana National Guard did not feel concerned about the approaching rainfall. Once membersRead MoreThe Debate On Global Warming1087 Words   |  5 Pagesthat major threats like hurricanes and typhoons, are one of the most dangerous threats because of the fact that it is called a nature hike. A nature hike is a path through the forest or countryside; in which, it is designed to draw attention to the neutral features. He also thinks, that global warming is making people suffer in the Gulf Coast of the world. States such as Florida, Mississippi, Alabama, Texas, and more are a prime example of states that are experiencing the loss of civilians. Gore statesRead MoreThe Natural Hazards That Have Impacted The United States3143 Words   |  13 PagesWhile we do not have historical record of all of the natural hazards that have impacted the United States, we do know that for multitudes of years, the United States has been hit by many natural hazards – hurricane, tornado, drought, wildfire, flood and earthquake, to name a few. As each of these natural hazards occur, multiple issues arise – relative to the core components of emergency management: mitigation, preparedness, response and recovery. Yet, even with prior knowledge from years pastRead MoreWhat Is Climate Change?1794 Words   |  8 PagesIn the late summer of 2004 I started kindergarten a total of four different times. My hometown, Orlando, Florida, was struck by category four hurricane Charley category two hurricane Frances, and category four hurricane Jean in a span of only six weeks ¹. At five years old, I had no concept that this was an unusually large number of hurricanes to be hitting central Florida, let alone the fact that the intensity and number of these storms was likely exacerbated by climate change. I come from a familyRead MoreEssay on The Effect of Natural Disaster on a Society1176 Words   |  5 Pagesfactors and infectious or ganisms. It may result in a wide range of aftermaths, however, only the most prominent ones of these will be examined including casualties caused by a disaster, public health crises and economic depression. Firstly, the most direct and immediate impact of a natural disaster on a society is the loss of human life. In certain types of natural disasters large number of casualties may not occur, nevertheless in the scenario of a far-reaching flood and earthquake, the death toll couldRead MoreRisk Assessment For The Largo Fire Rescue Response District1881 Words   |  8 Pagesplausible and have substantial consequences (DHS, 2013, p. 7-8). The Vision 20/20 document â€Å"A Guide for Conducting a Community Risk Assessment† provides a detailed approach to Community Risk Reduction. It outlines a six-step Community Risk Reduction model that includes: 1. Identifying Risks. 2. Prioritizing Risks. 3. Developing Strategies Tactics to Mitigate Risks. 4. Preparing a CRR Plan. 5. Implementing the CRR Plan. 6. Monitoring, Evaluating, and Modifying the CRR Plan (Stouffer, 2016, p. 1). StepsRead MoreThe Current Critical Incident Analysis Model Essay2069 Words   |  9 PagesQuestion 1( The current critical incident analysis model is about the dynamic interrelationship between the main components in the critical event. Each component, the event, the political arena and the bureaucracy and adhocracy, have processes, actors and dependencies the all come together within the event. This model also shows the cyclic influence that the media has on the communication between all the components, be it positive or negative. The model acts as a conceptual framework to capture the influencesRead MoreEssay on Fema4227 Words   |  17 PagesNational Weather Service Community Preparedness Program and the Federal Disaster Assistance Administration. John Macy was appointed as FEMA’s first director and the mission became to prevent and protect the United States from disasters – whether it be hurricanes, tornados or war (12). FEMA operated as an independent agency until March of 2003, when FEMA was placed with 22 other federal agencies into the newly created Department of Homeland Security. This was the largest government reorganization

Identity Theft, By Margaret Rouse Essay Example For Students

Identity Theft, By Margaret Rouse Essay Identity TheftAccording to Margaret Rouse, â€Å"Identity theft is a crime in which an imposter obtains key pieces of personal information, such as Social Security or driver s license numbers, in order to impersonate someone else†. There are two types of identity theft. This includes true name and account takeover. True name identity theft is when the â€Å"thief uses personal information to open new accounts† (Rouse). When the â€Å"imposter uses personal information to gain access to the person s existing accounts† (Rouse), it is considered account takeover. It is extremely important to be aware of how one gains access of someone’s identity, what happens when someone steals it, how to prevent it, and what to do if one falls a victim of identity theft. Whether it is through the internet, personal records, mail, ATMs, or direct theft, the amount of ways that an identity theft can gain one’s personal information is endless. Online thefts occur when â€Å"you receive emails from people posing as legitimate companies asking for your contact or credit card information† (How Does Identity Theft Happen?). Identity thefts will do many things to obtain one’s record. They may use computers, pay off employees, steal, or, in some cases, dumpster dive. Identity thieves may also tamper with one’s mail. It is possible that they will try and steal incoming or out coming mail. In extreme cases, and identity theft could fill out a change of address form through the victim’s name so that they can receive their mail. When trying to receive information through an ATM, thieves will use a technique known as skimming. This is when they obtain credit card information when you swipe your card by attaching data storage devices to an ATM. Lastly, direct th. . t in 2014† (Harrell). Identity theft is a serious crime. As aforementioned, identity theft is when someone obtains your personal information in order to impersonate someone else. Someone’s identity can be stolen through internet, personal records, mail, ATMs, or direct theft. With this information, a thief can do many things including draining bank accounts, health insurance, tax refunds, or even when getting arrested. In order to avoid getting caught in this difficult situation, there are many simple things that can be done frequently to stay on top of one’s personal information. For example, make sure to read credit card and bank statements carefully and often. Lastly, if one falls victim to identity theft, there are critical steps to take in order to stop the thief. Identity theft is a tragic mess to be pulled into. Yet, it is a problem that can be avoided.

Economics - Planning - and Policy

Question: Discuss about theEconomics, Planning, and Policy. Answer: Introduction This study has been constructed based on the three different types of markets in Australia. The markets are such as monopoly, oligopoly, and monopolistic competition. In this connection, this study has tried to measure the pricing strategy, the consumer as well as producers behaviour. In addition, this study is beneficial to identify and understand the differences among these three markets. On the other hand, this study has also tried to discuss the real life example of these three types of market structures. In case of the monopoly market structure, there are single sellers but a number of buyers. The sellers set out the prices of the manufacturing goods (Bagdikian 2014). Higher the monopoly price leads to the organisations marginal cost as well as larger will be the monopoly profitability. In case of the oligopoly market, the larger organisations are being dominated by the smaller sized business. The organisations under oligopoly can employ the customs of trade that is the market s haring, collusion etc. On the other hand, in case of monopolistic competitive market structure, there are a large number of products in the market. These products are differentiated with each other (Roberts 2014). There it can be concluded that manufacturing goods are not perfectly substitute with each other. Furthermore, some relevant figures related to these three markets have added the essence of the study. Market structures In case of monopoly market structure, there exist only one producer and the number of buyers. In a synopsis, Askar (2013) mentioned that in the monopoly market structure there exist single seller. In this type of market structure, items and the factors are substitute with each other. Hence, it can be stated that the competition is not present under monopoly market. As the competition is not present, the sellers get the power to fix the price of the products. As a result, it can be concluded that why the sellers in this market aimed to fix the larger price of the manufacturing goods. According to Economides and Tag (2012), the marginal cost of the business will be effectively enhanced. In a nutshell, it can be mentioned that business can maximise the profitability under the monopoly market structure. Therefore, as per the statement of Minamihashi (2012), the producers or the sellers are assumed as the price makers while the customers are seemed to the price makers. On the other hand, the monopolists have the power to modify the price and the value of the manufacturing items. The sellers are able to sell the lowest amounts of products in turn of higher prices in terms of lower elastic market structure. Figure 1: Structure of the monopoly market (Source: Created by author) The above figure depicted that the monopoly equilibrium under short run market structure, the Australian firms are capable to maximise the profit of a business. The manufacture of the business will be equivalent to the marginal revenue as well as the marginal cost. The organisation is able to modify the price, which is based on the organisations average revenue curve. The differentiation among the average revenue and the organisations average cost can be multiplied to evaluate the amount sold by the specific organisation. Therefore, Bagdikian (2014) opined that the earning profit by the organisation can be measured. In this purpose to describe the example of monopoly market, it can be stated that the per unit price of the electricity is fixed by the Australian electricity authority whereas the customers need to pay off the estimated price of the electricity. They are not able to avoid this price of the electricity. Under the oligopolistic market, the total number of smaller sized organisations can dominate the comparatively large number of firms. In this context, it can be stated that the smaller sized organisations have the larger power to acquire the larger amount of market share. In the words of Feng, Li and Li (2014), oligopolists are able to diminish the competition and are also able to set larger price of the products for the buyers. Therefore, they are assumed as the price makers compared to the price takers (Okuguchi and Szidarovszky 2012). As a result, it can be concluded that oligopolies allowed to enhance the profitability margin of a business above the true market structure would consider. In addition, the oligopolies organisations can experience the super normal profitability in the long run. On the other hand, Levaggi and Montefiori (2013) cited that the manufacturing products in oligopoly market can be of homogeneous type or can be heterogeneous type. In case of the non price com petition under this definite type of market, the brand and the product loyalty, different types of the products, advertisement are considered as the suitable examples. Moreover, OPEC is the appropriate real life example of Oligopoly as it has a capacity to control the world price of the oil (Oikonomou et al. 2012). Figure 2: Kinked demand curve in case of oligopoly market structure (Source: Created by author) The above figure illustrated the demand for the factors, which is relatively elastic and the price of the another organisations are constant. Sometimes, there will occur the price war in the market between the organisations due to the reduction of equivalent price. The equilibrium n this above case has been represented by E. Under the monopolistic market structure, Zhelobodko et al. (2012) opined that within the market, imperfect competition can be observed. There are a number of sellers and each of them is seemed to be different. As a result, it can be stated that the manufacturing goods are perfect substitute with each other. Under monopolistic competition, organisations consider the price charging strategy and it can be stimulated by the opponents. In this context, the producers do not take the self prices of the items. According to Roberts et al. (2014), in case of this type of market structure, there exist a large number of buyers as well as sellers. Moreover, none can get the power of controlling of the total price of the marketed producing goods. Instead of this, the consumers are able to predict the price of the opponents manufacturing goods and it may be equivalent. Furthermore, Zhelobodko et al. (2012) mentioned that each of the supplier has degree of control regarding the price of the goods. Figure 3: Monopolistic competitive market structure (Source: Created by author) This figure 3 aimed that the organisation produced where the marginal cost is equivalent with the marginal revenue. The demand curve, which is the marginal revenue curve, has been changed due to the entering of the manufacturing organisations in the market. As a result, the competition between the organisations has been raised. As per the discussion, it can be stated that the Australian restaurants are the appropriate examples of monopolistic competition. Conclusion From the above discussion, it can be observed that the overall study has been constructed on the concept of three different types of market structure. The markets are such as monopoly, monopolistic competition and oligopoly. This study is also helpful to estimate the consumers and the suppliers behaviour of each of the market. Moreover, the pricing strategy of these three types of markets has also discussed. On the other hand, the real life example of each of the market structure has been mentioned. References Askar, S.S., 2013. On complex dynamics of monopoly market.Economic Modelling,31, pp.586-589. Bagdikian, B.H., 2014.The new media monopoly: A completely revised and updated edition with seven new chapters. Beacon Press. Economides, N. and Tag, J., 2012. Network neutrality on the Internet: A two-sided market analysis.Information Economics and Policy,24(2), pp.91-104. Feng, Y., Li, B. and Li, B., 2014. Price competition in an oligopoly market with multiple iaas cloud providers.IEEE Transactions on Computers,63(1), pp.59-73. Levaggi, R. and Montefiori, M., 2013. Patient selection in a mixed oligopoly market for health care: the role of the soft budget constraint.International Review of Economics,60(1), pp.49-70. Oikonomou, V., Di Giacomo, M., Russolillo, D. and Becchis, F., 2012. White certificates in the Italian energy oligopoly market.Energy Sources, Part B: Economics, Planning, and Policy,7(1), pp.104-111. Okuguchi, K. and Szidarovszky, F., 2012.The theory of oligopoly with multi-product firms. Springer Science Business Media. Roberts, K., 2014. The limit points of monopolistic competition.Noncooperative Approaches to the Theory of Perfect Competition,3, p.141. Zhelobodko, E., Kokovin, S., Parenti, M. and Thisse, J.F., 2012. Monopolistic competition: Beyond the constant elasticity of substitution.Econometrica,80(6), pp.2765-2784. Minamihashi, N., 2012. Natural monopoly and distorted competition: evidence from unbundling fiber-optic networks.

Got Legs Creating an Ad Campaign with Staying Power

GOT LEGS? CREATING AN AD CAMPAIGN WITH STAYING POWER Quiz time: What’s the key to crafting an advertising concept that works? A.) Finding a hot celebrity to endorse your product or service B.) Changing your tagline and logo every six months so consumers won’t get bored C.) Coming up with a basic concept and tagline that’s flexible, memorable, and can be used for the long haul OK, class. Time’s up. Put down your pencils. The correct answer is â€Å"C†. Today’s lesson is about creating an advertising campaign that has â€Å"legs† – meaning, a concept that’s flexible enough to grow and change while maintaining your company’s branding and identity. A campaign like that is worth way more than getting a hot celebrity spokesperson, and it’s a lot easier than trying to reinvent yourself twice a year (and confusing/alienating customers in the process). Not sure if your campaign has legs? Ask yourself a couple of questions as you go: †¢ Does this campaign lend itself well to several types of ads? For instance, if you have a very elaborate concept that only works, say, on television, you may be thinking too narrow. Most (but not all) good campaigns with legs are flexible enough to work in print, on the radio, and on TV. †¢ Is my tagline too specific? A solid tagline is critical to a campaign that can change with the times – and with the company. For example, let’s say you have a smallish auto repair client that specializes in brake jobs, but they hope to expand in the next year or so and add things like transmission repair, body work, etc. A tagline like â€Å"It’s Brake Time† (yes, that’s corny, I know – just an example, OK?) might work for a while. But, when it comes time for expansion, you’ve got two choices: 1. Reworking the company’s identity altogether (meaning, a new advertising concept). 2. Cramming new concepts into the old concept. As in, â€Å"It’s Brake/Transmission/Body Work Time.† Doesn’t exactly roll off the tongue, does it? †¢ Is my campaign too trendy? If you’re looking for real staying power, I’d caution against getting too dependent on popular culture for your next ad concept. Hanging your whole campaign on a popular song/reality-TV star/catchphrase might seem like a good idea at the time, but it’s an easy way to look dated fast. An ad campaign with legs always looks fresh. Need a few sources of inspiration? Check out these great campaigns with â€Å"legs. â€Å"For everything else, there’s Mastercard†: A great, flexible tagline that lent itself to an almost unlimited range of situations and storylines. The Geico Caveman: Okay, so maybe the TV show wasn’t such a good idea. But, as an ad concept, it worked to help Geico carve out an identity. The Absolut Vodka Ads: I haven’t seen these in a while, but they were everywhere in the 90s. Personally, this campaign is one of my all-time favorites – these ads were so simple in concept, but you just had to notice them. Have a favorite â€Å"campaign with legs†? Leave us a comment and let us know!

Proofread Sample Essays - Tips For College Students

Proofread Sample Essays - Tips For College StudentsSo, you've gone through all of the trouble of writing your own samples and have finally written up a proofread sample essay. Your teacher wants you to submit it to the college that you are considering attending.Here's what happens next. The college sends out the essay back for some 're-proofreading'. Many times it is the school's job to do this work. However, it can also be an assignment given by the instructor.In any case, you have likely heard a lot about how to write a successful student resume or how to craft a great student essay. Yet when it comes to proofreading sample essays, many students are not aware of how much emphasis is put on the elements that make up the dissertation.In the school or college you are applying to, the common rule is that if you have an essay, it must be a sample essay. This means that they expect a finished essay that is nearly flawless. That is why the student getting the scholarship or award has to g o through this test.The real question is this: how do you find the flaws in your essay, without it getting rejected? If you are a college student, here are a few tips.First, make sure you apply as many times as possible. The more applications you get, the more likely they are to notice something that will cause them to reject you. Also, you should keep in mind what the requirements are for proofreading sample essays. Typically, the college will reject your original essays if they are not a 'high-quality' example of the style that they will be writing. So always apply to at least three schools that you are considering attending.Research is always important and this goes double for student essays. If you do research, you will know more about your choices for your college education.

Abortion10 essays

Abortion10 essays Abortion has always been (and I reckon it will continue to be for quite some time) a very controversial issue not only due to the difficult comparison of rights (does the mother's rights outweigh the child's or vice-versa?) but also because of the many different instances in which the issue of abortion might come up. For instance, one couple who simply wants to plan their family, and be ready for it, is obviously different and less shocking a case as a raped fifteen-year old. Regarding abortion, pro-life and pro-choice are the two sides trying to impose their own points of view, but while one is extremely strict and makes a completely solid statement without taking each case in particular (pro-life), the other (pro-choice) acknowledges the implications of abortion and while not encouraging it in any way, it implies a certain flexibility depending on each case. I, personally, am a pro-choice person, but not taking it to the extreme. I believe a woman should have the right to choose when to have a baby but I agree with creating limitations to this right. The reasons are simple and numerous, health being the most important one, for if abortion would be deemed illegal and immoral, not only would women turn to unsanitary secretive abortions (or even desperate self-induced ones) but the psychological pain and scars would also be considerably more unbearable (I say more because they are already quite unbearable and extremely stressful). Another reason is a biological one it is the woman who carries the baby for nine months, and until the baby is out in the open, being a separate person, until the moment of birth, the baby is simply a part of the womans body. I choose to view childbirth as the moment when the child becomes the human, because it is the most valid turning point in its life -when it starts to live on its own. I consider the pro-choice point of view as being the most rational. However, I also a...

No topic Personal Statement Example | Topics and Well Written Essays - 750 words

No topic - Personal Statement Example In fact, since California is well known for its good historical sites such as The California Historical Center and Foundation, I look forward to a resourceful study program in UC because I am assured of highly qualified professors also (Kinginger 121). This will offer a good platform in my career because I am certain of developing the relevant knowledge and experience in archeological studies. There are various courses that are offered in California and this offers a good opportunity to students to explore various areas of study to achieve their career objectives. There are a significant number of students who enroll in the University and end up as proficient employees in various areas of study. However, there some courses that are not available in UC but they are available in other abroad countries. For instance, I have come to learn that at my home country there are courses like cultural studies, agricultural programs and some linguistic studies that are not available in the University of California. These courses are offered in relation to their application within the economy of the country and the linguistic studies are based on languages that are compatible to the local communities (Kinginger 59). My level of proficiency in English is above average. Though I am not a native English speaker, I have gained a lot of proficiency in English since I started learning English in my junior classes up to the university level. I have been doing studies through English and hence I have gained considerable proficiency in written English and spoken English. I am also good in reading and listening to comprehension and the only challenge to me would the understanding English that uses a lot of jargon or difficult words since I am not a native speaker. The U.S based English wouldn’t also be a challenge to me since it doesn’t have huge distinction

Managment- has email replaced the need for face-to-face contact Essay

Managment- has email replaced the need for face-to-face contact between managers and staff - Essay Example (The Industry Standard 2000). Interpersonal communications are an essential foundation upon which organizations are built as was observed by Barnard(1938) who said â€Å" an organization is born when there are individuals who are able to communicate, and who are determined to engage in actions oriented towards a common goal†. It has been estimated that a manager spends 95% of his time in written and verbal communication. (Mintzberg 1973). It is essential that such technologies impacting upon the organizational is examined with greater attention it deserves. In a study reported in Jan 1995(Sullivan), it was found that e-mail users among the of the Florida House of Representatives, an information-intensive public organization, preferred the just introduced system for document delivery, request for information and answering queries only and not for drafting documents, assigning tasks and making decisions. And it was also found that e-mail was less preferred than face to face interaction but more preferred than telephone, memos and letters. This observation was 10 years ago and in a public organization where formality is the norm. It is undisputed fact that e-mail is used to replace time-consuming and expensive conventional workplace communication methods. It is not surprising therefore that 80 percent of all organizations now use e mail for business communication. It will continue to increase as the cost and resistance decline. (Louis 2002) Interpretation of a message depends on the choice of communication method selected by the sender. The selection of communication media is an executive skill driven by the factors of expediency and efficacy. As a unique communication channel, e-mail enables creation and dissemination of messages in organizations. It is not just a medium between sender and receiver but could be a complex form of communication with

Eating Misconceptions in America Essay Example for Free

Eating Misconceptions in America Essay The eating habits of Americans have been changing throughout the years of history. It could be noted that as the state of life increases in terms of wealth and a more stable economy, there are those people who are much encouraged to take in ready-to-eat mixture of preserved foods, some are even more interested in eating junk foods particularly because of the fact that there are numerous kinds of junk foods as well as processed food available in the market for such type of people. Why do they do this? Because of primarily the time that they might consume in preparing â€Å"much-healthier† foods in comparison with the time that they would spend in grabbing a bite of the junks. Since their stomach requires them to fill it with something when they hungry, they preempt that the food they take in counts no matter what kind the food they eat are. Most likely, the aim of eating for them is to simply give in to the craving of their stomach. How is this particular claim proven through statistical studies? The following paragraph shall show the necessary informations collected by the researcher of this particular paper. Methodology The researcher of this paper decided to deal with the situation in a much more actual way of collecting the needed data for the intended study. To be able to do so, the said researcher aimed to pass a random survey-interview among several students in a college campus. With the questions â€Å"What types of foods cause weight gain? † and â€Å"What types of foods help you lose weight? †, the researcher tried to get the opinion of the students and base the study on their answers as to how they view the food that they take in everyday.

Epic of Beowulf Essay -- Beowulf Poem Poet Poetic Essays

Beowulf The epic poem Beowulf is a story of heroes and monsters, good and evil. The poem tells about the accomplishments and deeds of a legendary Geatish hero who first rids the Danish kingdom of Hrothgar of two demonic monsters: Grendel and Grendel's mother. Later in the story, Beowulf meets a dragon, kills it with the help of Wiglaf, but dies of wounds. No one knows who wrote Beowulf. It was not really written in the way that literature is written now. It is an epic poem, meant to be spoken aloud, very few of them were ever written down, and very few of them survived into modern times. Known as the first poem of the English literature, Beowulf is the major literary monument of Old English literature and of Anglo-Saxon England. The original work was written around the year 1000. The myth that Beowulf embodies has captured the modern imagination and placed the poem among the masterpieces of world literature. The poem documents the values, questions, and attitudes of the time and explores themes that are still engaging and fascinating. Beowulf is the oldest known piece of literature in English. Main Characters Of The Play Beowulf: The title character and hero. He is first the prince of the Geats and becomes their King. He is often referred to as the son of Edgetheow. Hothgar: The old, once great King of the Danes whose hall, Heorot is attacked by Grendel. Grendel: The monster who attacks Heorot. He attacks Heorot because he is jealous of the friendships and happiness of the Danes. Grendel's Mother: Has no name of her own. She is a monster and gives Beowulf just as difficult fight as her son does. The Dragon: The enemy that finally kills Beowulf. It guards a great tresuarehoard, and when... ...be different. Mothers and fathers will weep again for their dead children. The black raven, the wolf and the eagle will find a feast on the battlefield. The Geats will be people wandering without a homeland once our enemies come in upon us.' It appears that Beowulf's death signals the end of the Geatish people and the glory they won during Beowulf's reign. Works Cited: The Norton Anthology New York, London: W.W. Norton & Company R.D. Fulk (1991). Interpretation of Beowulf: A Critical Anthology Indiana University Press Harold Bloom (1987). Beowulf: Modern Critical Interpretations New York: Chelsea House Publishers Stanly B. Greenfield (1982). A Readable Beowulf Southern Illinois University Press Donald K. Fry (1968). The Beowulf Poet Englewood Cliffs: Prentice-Hall, Inc. George Clark (1990). Beowulf Boston: Twayne Publishers

Netflix Strategic Management

| Netflix| Heather Murdock, Brian Wynn, Joseph Casey, Samuel Faulkner, Allen Porter, Josh Blum| | The University of Memphis| 4/13/2013| | â€Å"Netflix, Inc. is the world’s leading Internet television network with more than 33 million members in over 40 countries enjoying more than one billion hours of TV shows and movies per month, including original series. For one low monthly price, our members can watch as much as they want, anytime, anywhere, on nearly any Internet-connected screen.Additionally, in the United States, our subscribers can receive standard definition DVDs, and their high definition successor, Blu-ray discs, delivered quickly to their homes† (SEC Filings, 2013). Reed Hastings and Marc Randolph established Netflix in 1997 in order to offer online movie rentals. In 1999, the firm launched its infamous subscription service that offered unlimited rentals for a monthly subscription, but it was not until the year 2000 that Netflix gave their firm a true comp etitive advantage when it implemented its movie recommendation algorithm. Within two years, Netflix made its IPO at a net value of $82,000,000 on NASDAQ.From the IPO to present, Netflix has amassed more than thirty-three million members. During this continual climb, Netflix opened its streaming service in 2007, created major partnerships from 2009 until 2010 which allowed for Netflix widgets on electronic hardware systems, and since 2010 has been establishing international operations in primarily English speaking countries (Company Overview: Netflix Timeline, 2013). Knowing the background of the company, the individuals responsible for managing the company can be discussed with an understanding of what they have achieved.At the center of everything, Netflix related is Reed Hastings, the Co-Founder, and CEO. Prior to Netflix, Reed founded one of the 50 largest software companies, Pure Software. Reed has additionally served on the California State Board of Education from 2000 to 2004. Reed’s long-term determination has resulted in the company’s endured success despite serious dilemmas. Kelly Bennet is the Chief Marketing Officer. Prior to Netflix, Kelly served as VP of Interactive World Wide Marketing at Warner Brothers for nearly a decade. Additionally, he has served executive positions in Dow Jones International and Ignition Media.Kelly’s wide range of media experiences has provided the company with the effective understanding of the company is marketing channels. Tawni Cranz is the Chief Talent Officer. Prior to Netflix, Tawni was the HR director of Bausch & Lomb. Tawni has worked with Netflix since 2007. Jonathan Friedland is the Chief Communications Officer. Prior to Netflix, Jonathan was the SVP of Corporate Communication for The Walt Disney Company. Before his executive position, he spent 20 years as a foreign correspondent and editor. Bill Holmes is the Chief Business Development Officer.Prior to Netflix, Bill served as Vice Presiden t Business Development & Strategy at DivX, Inc. Neil Hunt is the Chief Product Officer. Prior to Netflix, Neil served in various engineering and product roles at the software test tool companies. Bill has been with Netflix since 1999. David Hyman is the General Counsel. Prior to Netflix, David was the General Counsel of Webvan. David has been with Netflix since 2002. Ted Sarandos is the Chief Content Officer. Prior to Netflix, Ted was an executive at ETD and Video City. Ted has been with Netflix since 2000. David Wells is the Chief Financial Officer.Prior to Netflix, David spent six years in senior roles across Deloitte Consulting. David has been with Netflix since 2004. Finally, there is an illustrations board of directors who monitor Netflix to ensure that the executive’s vision for the company is aligned with the stockholder’s needs. The important individuals on the board of directors are Ann Mather, Reed Hastings, and Timothy Haley (Company Overview: Management, 20 13). The combined corporate experience of all the executive members has provided Netflix with an invaluable brain trust to power their dominant market share.Knowing who runs Netflix and knowing what the individuals share, as a common mission and value system, will help clarify the company’s situation in future paragraphs. Netflix does not have an official mission statement or series of values known to the public. However, the company hiring policy does list company culture qualifiers, which are rather similar to an ad hoc value system. In a company where efficiency and responsiveness is everything, Netflix does not carry very many policies or mission statement related items because they believe policies are largely ineffective at producing desired results.Their concept centralizes around the idea that the Netflix corporate brand sustains itself by creating the highest quality product and service with the highest quality employee. This undetermined result orientated mission st atement means that the employees and management hold a great deal of ethical and work autonomy. This autonomy has generated a clarified list of desired employee values: Judgment, Communication, Impact, Curiosity, Innovation, Courage, Passion, Honesty, and Selflessness (‘Top Reasons to Work at Netflix’, 2013).Knowing the motivation behind Netflix being a result oriented methodology, it will be relatively easy to understand the major goals of the company. The core strategy of Netflix is to grow their streaming subscription business domestically and internationally. Netflix has established streaming services to more than 40 countries outside of the United States. Netflix executives believe streaming content online is a large long-term growth opportunity. Due to an economy of scales, Netflix current controls the majority of the content streaming market.The other primary strategies for Netflix includes maintaining the highest customer satisfaction in the market, providing Ne tflix’ streaming service on every device, and transitioning a larger market portion into international markets. It is understandable why Netflix has been willing to venture into unexplored business ventures, such as the online content streaming, with full confidence that these new ventures will carry their company into the next generation of entertainment consumption mediums when you compare their ventures to their values and person-embodied technologies.Netflix’ intention to be usable on every device is the company’s stretch goal. The effort to become primarily a content streaming company is a long-term challenge due to the mentioned content licensing liability that would adversely affect the business if obstructed (SEC Filings, 2013). Regardless of any ambitions, there are difficulties that the company has had to face, forcing Netflix to change their long-term strategy. â€Å"Prior to July 2011, in the (United States) †¦ subscribers could receive both st reaming content and DVDs under a single ‘hybrid’ plan† (SEC Filings, 2013).The hybrid plan was broken into two different subscription services, and subscribers could choose which services interested them the most. That decision was an emergent strategy that developed due to the implementation of DVD kiosks by Red Box and Block Buster. The Stock peaked at an all-time high of 295 during July 2011, and the decisions resulted in an 80% loss in stock value (Yahoo! Finance Inc. , 2013). The company continued to recover with a primarily international and streaming strategy (SEC Filings, 2013). Netflix has successfully established itself in several related industries.They are a powerful online media provider and well as the leading online movie and game rental distributor. Several recent changes in these industries have occurred due to the competition of big business. Some changes have had a positive and negative effect on Netflix. On the political side, Netflix and other entertainment providers have benefited greatly from the U. S. Department of Homeland Security recent initiatives on the seizing of dozens of illegal streaming and torrent sites due to copyright infringement. Over the past several years’ websites such as torrentfreak, alluc. org, dvdcollect. om, and watchnewfilms. com have been seized or shut down by the U. S. government. These initiatives were a product of the growing concern of copyright infringement from the TV and film industry. Similar to the massive seizures of programs such as limewire and napster in the mid 2000 is forced by the music industry. This has also helped the Legal side of the industry that was much more complicated six years ago than it is today. Copyrights, Trademarks, Patents, and licensing have become easier to obtain for legitimate businesses due to the confidence and maturity of the industry as a whole.An unforeseen change in copyright law could have an effect on Netflix and its competitors. The econom ic factors that affect this industry are unclear. Logic suggests that entertainment spending would decrease during a recession due to a decrease in disposable income. However, DVD rentals have continued to grow. This may be because consumers are seeing DVD rentals and online streaming as cheap entertainment alternatives to their counterparts, such as visits to the movie theater or the purchase of an expensive DVD. The sociocultural factors that have affected the industry are mostly related to the advancement of technology over the last decade.Consumers are more tech savvy and thus are purchasing more products and services that enhance the speed, quality, availability, and price of what they watch. One demographic concern is the aging of the population. As baby boomers grow older they may begin to pursue less visual entertainment. There are no substantial ecological factors affecting this industry. The energy used to run the Netflix’ servers might be a concerning factor if not for the large reduction of domestic shipping and transportation that companies such as Redbox are using instead of streaming.If anything this industry’s emergence has had a positive effect on the environment because it is transforming what used to be physical product with a life cycle into timeless packages of data. The technological advances in video streaming since Netflix first decided to be an instant video provider are astounding. From what was just an emerging technology just a decade ago is now a major function of every major website in the world. The most significant entry into the market was actual TV networks designing their own websites for content streaming.Not only does this erase content that Netflix would be potentially able to offer their customers but also creates new competitors. In reference to Netflix’ other side of the business, there has been several changes in the way consumers rent DVD’s. Redbox has emerged as an industry giant by establ ishing kiosks all over the U. S. making DVD rental cheap and extremely hassle free. Traditional brick and mortar establishments are practically nonexistent due to the convenience and price of by-mail, kiosk, and instant viewing channels.The five forces model for Netflix is complicated because the DVD rental business and online media streaming are two very separate markets with different customers and competitors. The threat of new entrants on the DVD rental side of the company is not as great as it is on the online streaming side. DVDs are an older technology and a large amount of capital is required to enter this market. It is also difficult to classify exactly who and what Netflix’ direct competitors are as this industry is rapidly evolving and shifting. Netflix competes with companies on several levels of the video entertainment industry.Netflix and its competitors serve consumers on a number of alternative channels for in-home entertainment such as: brick and mortar renta l businesses, DVD vending machine services, DVD mail delivery, online rental, pay-per view rental, video on-demand services, online video purchasing, and brick and mortar retail stores. This collection of competition makes it difficult to assign a particular competitor to a specific strategic group. The threat of new entrants is low. Capital requirements to enter this industry are high and existing competition have established brands and developed unique echnology. The main concern for Netflix is if a large indirect competitor with recourses suddenly decided it wanted to enter the market. The power of suppliers is high in this industry. Netflix obtains its product directly from studios. A broken relationship could cost them an immense amount of viewing content and in turn provide their competitors with that same content. There are no viable substitutes for the content they purchase from the major film and television studios. Supplier can and are forwardly integration themselves into the industry.The most notable example of this is from the premium cable networks such as: Starz, Encore, Showtime, and HBO. These networks have all established their own premium sites for content streaming with a log-in available through a customer’s cable provider. The power of buyers is moderate to low. The customers are individual consumers so they do not present a great deal of buyer power as a purchasing group. However, Netflix’ revenue is obtained completely form individual customers that are price sensitive. As a whole they are not capable of backward integration which gives them only moderate power.The threat of substitutes is very high. There is an abundance of different channels a customer could go through to replace Netflix. Netflix customers could simply turn to Cable and satellite television networks, movie theaters, other streaming sites, free sites, rental kiosks and purchasing DVDS to replace Netflix. The switching costs are all relatively low. The riv alry among existing competitors is also relatively high and should only continue to increase. Partnerships are occurring throughout the industry that will put pressure on Netflix not only for its customers but also its content.Verizon is now partners with Coinstar’s primary subsidiary, Redbox, to launch their own on-demand video streaming site called Redboxinstant. Redbox will now compete with Netflix directly on both sides of its business. If Time Warner allows HBO to offer its website HBOGO to customers without a cable subscription then HBO will transform into a direct competitor of on-demand subscription. Amazon has jumped into the market with their launch of Amazon Prime. Users pay a yearly fee and have access to instant movies, television series, e-books, and a whole array of other value adding services.Wal-Mart has purchased VuDu, another streaming service that integrates into devices such as Sony’s Playstation 3 to provide instant viewing to subscribing members. Unlike other services Vudu offers titles available the same day they are released on DVD. Google, Apple, and BlockBuster have all also joined the market with their own version of on-demand entertainment. The competition remains high because these are all powerful companies with equal strengths striving for market leadership. Capabilities| Valuable? | Rare? | Costly to Imitate? Organized to capture value? | Competitive Advantage? | Mail-in DVD Rental| Yes| Yes| Yes| Yes| Temporary due to product life cycle. Sustainable for now| Convenience| Yes| No| Yes| Yes| Sustainable/Temporary| Title Variety| Yes| Yes| Yes| Yes| Sustainable| Online streaming| Yes| No| Yes| Yes| Competitive Parity/ Temporary Advantage| Instant queue | Yes| Yes| Yes| Yes| Sustainable advantage| Physical Distribution| Yes| Yes| Yes| Yes| Temporary due to product life cycle. Sustainable for now| Strengths| Weaknesses| Opportunities| Threats|Instant queue system that makes movie recommendations to customers. | Potent ial liability for negligence, copyright, or trademark infringement. | Investing in viewing material and streaming content. | Changes in consumer viewing habits| Content can be accessed via hardware applications i. e. Xbox, PlayStation, Ipad, Wii. | Declining subscriptions to domestic DVD rental service. | Adoption and growth of internet TV. | Online subscription-based entertainment video market segment saturation| Brand awareness| Customer information could be accessed by unauthorized personnel. Future of the Consumer Electronic Ecosystem: â€Å"Internet on Every Screen†| Content providers refusing to license streaming content upon acceptable terms. | Largest collection of premium content. | Operational failure in any of the key systems. | International streaming segment represents a significant long-term growth| Changes in U. S. postal rates| Netflix is confident that expansion into more markets worldwide will help the business continue to grow. This is evident because Netfl ix cites its expansive reach as a major component of its success, as well as, an important factor in the company’s plan for the future.A goal promoted on the company’s investor relationship website is the intention to provide Netflix video streaming services to any and all screens with Internet connection. So far, the company has managed to reach subscribers in 40 countries while supplying a library of over one billion hours of video (Netflix). This wide reaching and easily available nature of this service has been the source of much of Netflix’ success since the company began. Based on the statements included with the Netflix financial releases, the company views an economic perspective of competitive advantage and the industry as a whole.This perspective is less focused on accounting ratios and data than the fundamental value-added philosophy. The main concern from this perspective is value creation. Netflix has added value to the videos they license by provid ing a convenient system for streaming the video to the end user and then made that system available to individuals worldwide. The availability of Netflix in so many areas is the primary method being utilized to capture the value already created by the working system born here in the United States. Netflix holds a primary concern in the continuous presence in the technologically developing areas of the world.In these areas, the economic value added to videos is great. Far from electronic stores and Hollywood, the ease and convenience of Netflix video providing service becomes more and more significant. Netflix respects this philosophy and has responded by continuing to advance into new areas around the globe (Netflix). Triple Bottom Line Netflix has differentiated itself from the competition in both video streaming and rental. Netflix began by changing the video rental market. It entered the industry with the plan to dispense movies across America directly to its subscribers’ homes.Not long after, Netflix began adding on online method of viewing video instantly. According to the company website, members can play; pause; and resume watching, all without commercials or interruptions. There are many video-streaming services available, most of which are free. Hardly any competitor can match Netflix’ boast of no commercials because of their reliance on ad stream revenue. Netflix also differentiates itself in that the software remembers your video selections. With this memory of video selections, it can then recommend new videos that you have not seen.The most notable form of differentiation in the video streaming industry is exclusivity. This deals with what video is actually viewable by the users. The provider makes video available legally by contracting with the rights holders of the videos. This severely limits free services already available because they centralize their business model on revenue through advertising. This issue may provide Netflix with its biggest advantage. Because Netflix charges its members a subscription cost, it can then use the greater funds to negotiate with video rights holders.While Netflix cannot be considered a cost leader when compared to the free video streaming services available, it still utilizes cost management to compete with other pay services that may try to enter the market and those already available. The company advertises that for one low monthly price, Netflix members can watch as much as they want, anytime and anywhere. This low monthly price is due to four factors. One, Netflix has already overcome the cost of input. This regards the substantial investment required to launch a video streaming program on a massive scale and complete negotiations with video rights holders.Two, Netflix is also developing its economy of scale. The Netflix streaming service is spreading into 40 countries, and each new market can be reached with already developed software and without having to invest in a completely new process. Three, Netflix is further along the learning curve than competitors. The company has been ironing out kinks in the video streaming process much longer than most competitors. Four, Netflix experience gives it a viable source of advantage against industry newcomers. Netflix’ competitive scope is very broad in the video streaming market.The company is working to reach any and all potential customers with an Internet connected screen. The American market is somewhat segmented between the more tech savvy video streamers and delivery service recipients. For its video streaming service, Netflix is approaching the market with a fast pace, expanding into most areas where internet is available. Netflix’ generic strategy is integration though it leans more towards service differentiation than cost leadership. It strays from a cost position due to the many free video providers already available online.However, other pay services have difficulty competing b ecause Netflix’ success with economies of scale and experience in the industry. Many factors differentiate the Netflix service from the rest of the market. These videos are available to members on-demand without commercials. Netflix also provides its members with video recommendations based on the customer’s past selections. Furthermore, Netflix has been successful at reaching more and more developing areas that are beginning to go online. In these areas, Netflix’ product has even more differentiation due to the low competitor presence.There are positives and negatives to the Netflix business strategy. The negatives begin with the cost of premium video rights. It is difficult to differentiate via better video because they will cost more to distribute. This causes trouble because it becomes a tradeoff between more exclusive video selection and cost management. All the while, free services are looming putting together more and more comparable video selections. The benefits of Netflix strategy stem from its heightened revenue when compared to competitors.Because Netflix charges members, it can spend more on rights to show videos, and its lack of advertising diminishes the threat posed by free services. With Netflix current cost structure, it can benefit greatly from spreading to the markets becoming available due to the expansion of the Internet. A key suggestion to made for improvement to Netflix’ business strategy would be to move along the productivity frontier towards differentiation and away from cost leadership. With a higher price, Netflix can provide better videos that are more exclusive.This is crucial in order to take advantage of the vulnerability of video limitation within the free video-streaming services. Netflix’ already industry-leading experience should put to use in maximizing the already unique service it provides. It is also possible that segmenting the video-streaming service could benefit the company by div ersifying its competitive position. Netflix could provide a free service, with commercials for revenue and limited video offerings. It could then simultaneously offer a low cost subscription with no commercials but limited video offerings.Its final offering could be a premium subscription with a higher price. This membership would benefit from the higher cost because it would have a greater variety of video offerings afforded by the new revenue. This option continues to differentiate Netflix’ service while still offering low cost options to the price conscious customer. It will be very important that any raise in subscription cost be met with identifiable upgrades to video selection in order to retain subscribers. Netflix Inc. is still very much in the growth stage of the ndustry life cycle. Currently the company seeks to expand operations in Latin American countries, Europe, and South America. Their international subscribers grew from 4. 3 million in the third quarter of las t year to 6. 1 million in the fourth quarter (Forbes, 2013). In fact, with all of the success overseas,  Netflix has actually started to slow their international expansion, so that they may better analyze new potential markets before officially entering. Netflix uses the advantages of its long tail business model to overcome problems like thin markets.Through online services, Netflix has risen above competitors like Blockbuster, with advantages like unlimited inventory space through digitization and its multiple process innovations (Parr, 2010). Including such advantages as being available on multiple platforms (mobile, Xbox, Apple TV, etc. ), and having the ability to quickly add or remove products from its database. The technology utilized by Netflix to stream its products to consumers on multiple platforms has expanded rapidly. The online streaming service from Netflix was introduced in 2007, and in 2010 Blockbuster filed for bankruptcy (Parr, 2010).The technology is so widespr ead and compatible a subscriber can view a program from their office computer, to their mobile phone, and then to their Blue-Ray player or tablet. The speed of diffusion in the movie/television industries was due to the advances in internet services, similar to what is occurring in the music and book industries. Netflix’ internet streaming service is currently the dominant technology on the industries S-curve today. The remainder of its DVD mail order service is in the decline stage, even though Netflix still holds on to that service.The biggest paradigm threat that  Netflix faces is the emergence of Redbox and the ability to stream movies and TV shows from other sources like HBO Go. Netflix has several trademarks and copyrights that it protects vigorously. Its advantages like online software and no late fees have given it quite the competitive advantage. Netflix has even filed a lawsuit against Blockbuster in recent years for copyright infringement of their new online serv ices (Sander, 2013). Vertical value chain: Stage 1 raw materials: Netflix receives most of its product through the production of outside film studios such as Warner Bros. Disney, Viacom media networks, DreamWorks classics, 20th television, Hasbro studios, Saban Brands, The Weinstein Company, Open Road films, Relative Media (Reuters, 2013). The contracts made with each studio provide Netflix with the physical inventory necessary to meet the demand of consumers, and the rights to digital streaming for its online services. Netflix also participates in this upstream activity through the production of their very own television series. Stage 2 Component and Intermediate Goods: Philips and Sony jointly manage the patent for optical media cd manufacturing (CD Manufacture, 2013).Although, in North America the patent is expired, so any cd production in Canada or the United States of America is not subject to license fees. However, worldwide the patent still applies, so licensing fees would ap ply on arrival to any merchandise shipped internationally where the patent is still in effect (CD Manufacturing, 2013). After acquiring DVD’s for the still remaining physical distribution side of the business, Netflix must then package the merchandise appropriately so that its logo and trademarks are clearly visible when received by consumers. Stage 3 Final Assembly:For Netflix this requires the challenge of taking its finished product and delivering it with convenience and ease to subscribers. Outbound logistics plays a major role for success in customer satisfaction. Netflix must keep executing well in the delivery of their physical products if it wishes to maintain a key provider in mail order services. Stage 4 Marketing and Sales: Netflix has several mediums it can use to reach consumers. Of these, television commercials, internet ads, newspaper/magazine ads, and even video game consoles are crucial ways Netflix reaches its consumers.Netflix also utilizes discounts as a w ay to attract new customers, mainly its one month free trial if offers to new users. Netflix is also implementing strategies where they are now starting to offer individual service so that customers may choose which service to pay for (Schneider, 2010). The new service will provide the option for consumers to choose between the DVD rental by mail or the online streaming services. Progress is still being made on a combination package for users that use both services. Stage 5 After-Sales service and support:For Netflix, service and support may be the most crucial part to maintaining its customer base. The challenge for Netflix lies in that it must provide service and support for two completely different services. For mail order customers, Netflix must provide expedient deliveries consistently and be able to handle issues such as lost deliveries and theft. Online streaming customers have their own range of service and support that is required to accommodate. For example, Netflix must h ave a wide selection readily available for its users, and it must constantly update their library with new material.Netflix must also rely on Amazon for this portion if their business since Netflix uses Amazon’s web services (AWS) for online streaming. Netflix has a unique vertically/horizontally disintegrated system. In the past Netflix has used several horizontal integrated techniques that have led to their success by acquiring multiple studio contracts and controlling industries that deal in video distribution (Schneider, 2010). It is dynamic in the sense that most of its products where manufactured, created, and marketed at some point through an outside entity.This creates a marketing advantage where several consumers already have developed favorites and genre preferences leaving Netflix with the task of compiling the merchandise needed for shipment related services and securing the rights with major film studios to stock their digital library for online subscribers on mu ltiple platforms. On the other hand, Netflix has begun to produce and provide some of its own programming, like their new hit series â€Å"House of Cards† (Funding Universe, 2013).This for many is ground breaking because it is the first television show to bypass the cable network system, and the entire first season is available for viewing instantly which is also unprecedented for a television series. It would seem that Netflix is moving to be more fully vertically integrated with the increase of success it is having from its own studios, but for the time being taper integration would apply with most of their digital products being produced from an outside source. The only acquisition that Netflix has had in the past 3 years is with a company that is named DreamBox Learning.Netflix has not been interested in growing based on acquisitions and mergers thus far in their venture. The acquisition of DreamBox Learning is thought to be a philanthropic move for Netflix due to this de al involving a partnership with the non-profit organization known as The Charter School Fund (Dreambox, 2010). Dream Box Learning is a company that makes interactive schooling software for kids of all ages. Netflix saw this as opportunity to distribute learning throughout school systems while also boosting the reputation of Netflix. The software is also in use for kids from kindergarten all the way thru the 12th grade.This investment made by Netflix gave DreamBox Learning the ability to reach more kids and wider range of students. Netflix has a couple over very strong strategic alliances; one of their top strategic alliances is with a company we all know very well, Apple. The availability of Netflix on the iPad and Iphones has helped Netflix gain more users who are looking to watch movies or download shows onto their devices. Along with these devices, Netflix is also available on the Apple TV device so that users are able to watch the movies directly through their TVs.Blackberry and RIM tried entering an alliance but were never able to finalize a deal. This would most likely hurt blackberry since the amount of recent users of Netflix is on the rise. Another strategic alliance you have probably seen with Netflix is the availability of it on your TV’s, DVD players and Blu-ray Players. These all work over hardwire or wifi network allowing you to view movies and shows via the Internet through your TV and or players. Netflix has done this to gain the people who do not want to wait on the videos to reach them through the mail.This is the latest technology which includes smart TV’s and Blu-ray players which both have apps pre installed on them so all you have to do is hook them up to an internet connection and you are able to view the movies or shows that you would like (HD TV Test, 2012). This was a great opportunity for Netflix to enter the apps game and really push them to the top. This alliance has defiantly helped Netflix get to their goal of milli ons of users by making it easier to get the movies right in your home without having to wait.As the TV prices have dropped recently and more people buying smart TVs this was a great move for Netflix to really get their name out to the people who had not previously used them. Netflix does not seem to be a company who has an alliance management origination but is just looking at technology and developing ways to enter the market all the time. They are always looking for new and improved ways to get the product into the hands of their users more effectively and efficiently. Netflix is a company that has spread its seed internationally they just recently expanded into Latin America.This was their first international release of Netflix and has proven to be a hard market to corner because of the competition that is out there (LA Times, 2012). Since then they have now emerged in countries such as Norway, Denmark, Finland, and Sweden. They have also reached out to people in Canada, Ireland, and Great Britain. These markets, which already have companies supplying them with videos on demand, have proven to be harder for Netflix than originally anticipated. Is this going to discourage Netflix from entering the market in other countries is the biggest question people are asking right now.Growth in these regions has been slower for Netflix than anticipated and they are currently looking into new ways to distribute their videos in these countries. One of the main problems that Netflix has had in Latin America is that some of the DVDs were not carrying subtitles, making it undesirable for people to rent. In order to compete with their competitors in this market Netflix now makes sure that all of the movies or shows being distributed in Latin America have subtitles. So far, in Canada, Ireland, and Great Britain Netflix has been successful and is looking to spread out across Europe.The next question you ask yourself while doing research is how is Netflix going to reach the mar ket of China or Japan or when are they going to try. According to research, the time has not been much insight as to whether Netflix will even attempt to enter these markets. Just recently, the Chinese government launched a video service much like Netflix (Reuters, 2012). Trying to compete with the Chinese government is really going to be difficult and this might be one reasons that Netflix has decided not to enter those markets.Netflix is using an International Strategy based on the fact they have to have movies in different languages or with sub titles in order to reach these markets. They are doing their best to make sure that every market they enter is going to be a successful journey. This one of the main reasons people have stated they have yet to enter both the Japanese or Chinese markets due to the control the government has over what is entering their markets. The strategy has proven to be effective for Netflix and they have succeeded in the countries they have entered.The changes they have had to make in the markets show their willingness to succeed and just how driven Netflix really is. Netflix currently has two separate services that are DVD’s by mail and the online streaming of movies and shows. As of the fourth quarter of 2012, Netflix had 27. 15 million subscribers worldwide. Revenues for the Online streaming service were $589 million and $254 million for DVD’s by mail. However, the contribution profit/loss for the online streaming service was $-105 million and $125 million for DVD’s by mail.While the online streaming service brings in more revenue for Netflix, the costs of operating it surpass those of the DVD service. The DVD service has fixed costs, while the online streaming service must negotiate licenses with each individual company on a case-by-case basis. With this knowledge, it is obvious that Netflix must make a strategic change in order for the company to have a long life. The major issue the subscribers have with the online streaming service of Netflix is that it does not offer newer releases.If Netflix were to offer newer releases then they could then charge higher prices with justification and make more of a profit on the online streaming service. Considering the major competitors such as, Redbox and Amazon already offer newer releases, Netflix would need to make this change within the next year or they could go out of business. Netflix is collaborating with major media companies such as, Paramount Pictures, Lions Gate, and MGM, so they would be able to work out a deal with them in order to enact this change.Netflix has released statements about making this change and they say they do not want to offer newer releases and follow their competition (Daily Finance, 2012). The culture and values of the company is to have their low monthly rate of $7. 99 for unlimited streaming and they do not want to drive away potential customers by increasing the prices. An alternative for increasing the ove rall price would be to have tiered pricing where they can keep the original price but also have an option for newer releases plus the originals for either $8. 99 or $9. 99.This way they could still say that their prices start at $7. 99. This change could increase profits and bring in more subscribers. The resources that Netflix would need would be to have the rights to the majority of the new releases and the media companies, which is already in place. They have deals with some of the most known media companies in the business, so this would not be a problem for them. In addition, there would not need to be any new policies or procedures in order to implement this change. There are seven members on the Board of Directors, two of which are women.There are no minorities on the board. The CEO, Reed Hastings, is also the chairman and has been since inception. The largest direct shareholders of Netflix are all of the people on the Board of Directors. However, the largest institutional ho lders include Icahn, Vanguard, and Goldman Sachs. One of the latest legal issues Netflix has had has been a privacy violation of its customers. There was a class action lawsuit against the company because they were disclosing records of what the customers were watching. This is an ethical issue for the company considering it deals with a violation of privacy.Netflix made a $9 million settlement which resulted in a 14% decrease in the net income for the fourth quarter of 2012. The CEO, Reed Hastings, is not a Level 5 manager. He does not make good strategic decisions for the company or for the customers considering he is not willing to offer newer releases, which could eventually be what saves Netflix in the end. After all that has been discussed about Netflix, I would not invest in the company because the company could potentially not survive the next five years. Works Cited Company Overview: Management. (n. d. . Netflix. Retrieved March 8, 2013. https://signup. netflix. com/MediaCe nter/Management Company Overview: Netflix Timeline. (n. d. ). Netflix. Retrieved March 8, 2013. https://signup. netflix. com/MediaCenter/Timeline Yahoo! Finance Inc, NFLX: Summary for Netflix, Inc. – Yahoo! Finance. (n. d. ). Business Finance, Stock Market, Quotes, News. Retrieved March 8, 2013. http://finance. yahoo. com/q? s=NFLX SEC Filings (Form 10-K). (n. d. ). Investor Relations: Netflix, Inc. Retrieved March 5, 2013. http://ir. netflix. com/sec. cfm Top Reasons to Work at Netflix. n. d. ). Netflix Jobs. Retrieved March 8, 2013. jobs. netflix. com/jobs. html Munarriz, R. (n. d. ). Netflix: No, We Won't Stream New Releases – DailyFinance. DailyFinance – News and Advice for a Lifetime of Financial Decisions. Retrieved April 14, 2013, from http://www. dailyfinance. com/2012/12/24/netflix-no-we-wont-stream-new-releases/ DreamBox Learning Acquired by Charter Fund in Partnership with Education Philanthropist and Netflix CEO Reed Hastings | DreamBox Learning ®. (2010, April 20). Intelligent Adaptive Learningâ„ ¢ | DreamBox Learning ®.Retrieved April 14, 2013, from  http://www. dreambox. com/press-release-20100420 Fritz, B. (2012, May 16). Netflix faces problems in Latin America – Los Angeles Times. Featured Articles From The Los Angeles Times. Retrieved April 14, 2013, from  http://articles. latimes. com/2012/may/16/entertainment/la-et-ct-netflix-latin-america20120516 Monday, R. C. , 2012, 1. J. , ; BST  , 1. p. (n. d. ). Netflix App Debuts On Samsung Smart TV Apps Store. TV Reviews – Best LED LCD, 3D Plasma ; Smart TVs. Retrieved April 14, 2013, from  http://www. hdtvtest. o. uk/news/netflix-app-samsung-smart-tv-201201161616. htm Zeidler, S. , ; Grover, R. (2012, June 28). China to launch Netflix-like movie service| Reuters. Business News – Indian Stock Market, Stock Market News, Business ; Finance, Market Statistics | Reuters India. Retrieved April 14, 2013, from http://in. reuters. com/article/2012/06/ 28/hollywood-china-jiaflix-idINL2E8HP1F420120628 â€Å"CD Manufacturing | Audio CD Manufacturing | CD Manufacturers | Music CD Manufacturing | CD Glass Mastering | Glass Mastered CDs | CD Pressing Services. CD Manufacturing | Audio CD Manufacturing | CD Manufacturers | Music CD Manufacturing | CD Glass Mastering | Glass Mastered CDs | CD Pressing Services. N. p. , n. d. Web. 16 Apr. 2013. . FundingUniverse. â€Å"History of Netflix, Inc. â€Å" FundingUniverse. † Find Funding with Banks, Investors, and Other Funding Sources | FundingUniverse. N. p. , n. d. Web. 16 Apr. 2013. . Parr, Ben. â€Å"The Fall of Blockbuster; the Rise of Netflix,